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PR News

A chomp too far: Luis Suarez and the Real Time Advertising debate

If there’s one major talking point to come out of this year’s Brazilian World Cup then it’s that bite. Uruguay’s star forward has again sunk his teeth in where they really don’t belong, causing a huge furore, but is this appropriate material for brands to jump on in the hope of grabbing the public’s attention? … Continued
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PR News

Social Media

Why social media advertising is now essential

The cliche goes things move fast online, and few areas run at the pace of commercial social media sales. As networks expand so too does their need for funding, meaning it’s becoming harder and harder not to pay as a brand-user. There was a time when employing social media to promote a product, event or … Continued
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Our News

PR News

June 2014 in the Smoking Gun study

Summer might be full of distractions, whether that’s great weather or last minute holiday plans, but here on Bridge Street we’ve still been hard at work. As is proved by another major client win, two great stunts and fantastic all round results. First up, we’re delighted to announce that kitchen giant Magnet Trade has appointed … Continued
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Marketing News

Media News

PR News

Social Media

The Blagger's Blog

The Blagger's Blog 27th June 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “There is an issue with a lot of actors coming from privileged backgrounds. If someone says to them: ‘Can you do a play for free?’ they’ll say, ‘Yeah, of course, because mummy and daddy will sort me out.” Inbetweeners … Continued
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Marketing News

PR News

Social Media

Why streams in the chart equates to improved marketing insights

There’s big news afoot in the music world, and one that’s relevant to the job of selling a product whether you work in music PR, marketing and advertising or not. But first let’s start with the basics. For anyone not glued to the relentless world of online news everyone from CMU Daily and Music Week … Continued
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Marketing News

Media News

PR News

The Blagger's Blog

The Blagger's Blog 20th June 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “I fell in love with football as I would later fall in love with women: suddenly, uncritically, giving no thought to the pain it would bring.??? English author and avid football fan Nick Hornby discussing his passion for the … Continued
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Marketing News

Social Media

Why this award-winning PR agency likes Itcher

Here at Manchester’s most ingenious award-winning PR agency we pride ourselves on being quick to pick up on the latest digital developments. Which is no mean feat, given how quickly this landscape changes. The latest platform to catch our eye goes by the name of Itcher, a website, online magazine and mobile app that’s been … Continued
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PR News

A tunnel to Barbados for Virgin Holidays

Last week the team spent a busy, sunny day at The Lawn in Spinningfields, Manchester with Virgin Holidays, Michelle Keegan and a tunnel to a beautiful Bajan beach. With the gently wafting scent of pina colada and calypso music in the background, Michelle posed for pictures and imagined dropping through the world’s first 4D tunnel … Continued
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Marketing News

PR News

Social Media

Is your firm polluting with its content marketing?

Forget what the scientists say. The biggest threat to the public is content pollution; the mass online build up of useless blog posts, videos, soundbites and images. More worrying still, the situation is only getting worse. Everywhere you look, at least in PR and media circles, someone in the room is discussing content marketing strategies. … Continued
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Media News

PR News

This charity PR agency loves the Independent on Sunday's Happy List

Last weekend we were delighted to see the Independent On Sunday publish its annual Happy List, paying respect to Britons that have improved the lives of others over the last 12 months. The paper was clear to point out this was NOT the Rich List. Needless to say, there must be an element of subjectivity … Continued
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Our News

Foodbank benefits from Persil Washing Up Liquid

We recently donated over 60 bottles of Persil Washing Up Liquid to Salford Central Foodbank, which helps local people in need of everyday essentials such as food and household items. Salford Central Foodbank is part of The Trussell Trust’s UK foodbank network, which works in partnership with local churches and communities. Trussell Trust recently reported … Continued
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Marketing News

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Social Media

The Blagger's Blog

The Blagger's Blog 30th May 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week   “The UK economy is performing strongly thanks to rising business and consumer confidence, better credit conditions at home and improving global economic conditions.” Katja Hall, CBI deputy director-general.   Weekly High Simultaneously advertising Canadian Marketing Association’s National Convention, and … Continued
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Marketing News

Media News

PR News

Rick's Rambles

UK businesses must rally to protect intellectual property

  Here at Smoking Gun PR we all pride ourselves on originality, and love fresh ideas. Hence the ingeniousness mantra. And, as our client, Sir Terence Conran, proved this week by hitting out at UK courts, we’re not the only ones with the upmost respect for individual thinking. After all, it’s this approach that makes … Continued
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    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…