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The Blagger's Blog

The Blagger's Blog 25th July 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “Now we owe it to hardworking taxpayers not to repeat the mistakes of the past and instead to continue with the plan that is delivering economic security and a brighter future for all.” Deputy Prime Minister Nick Clegg, commenting … Continued

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Marketing spiel, lightbulb cartels and falling tablet sales

If the latest statistics are much to go by it seems the days of increasing tablet sales could be a thing of the past as the world’s best selling model has seen a fall in units shifted of nearly 50% during the last quarter. Now don’t get us wrong, as tech-loving public relations pros we love the … Continued

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PR Account Director Job in Manchester

Manchester PR agency job: consumer account director required Post updated 1 August.   Does your current role make you feel like this?:   When every great PR person knows that they have to come to work feeling like this:   Thanks to the ongoing growth and success of Smoking Gun PR, the agency is on … Continued

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The Blagger's Blog

The Blagger's Blog 18th July 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “I sat at the breakfast table with my male colleague, saying I cannot believe we have all these exciting politicians into key positions and what people are talking about it is what they are wearing, their makeup, how tight … Continued

Social Media

Guest Post: Should Your Business Be On Instagram?

Today we have a guest post from Alex Goodwill, talking us through the key to Instagram growth for your brand. Enjoy!Even if your business is not considered to be a visual one, you could still benefit from setting up an account on Instagram. The photo based social network currently boasts more than 150 million active … Continued

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Public relations opportunities: The Times

The second edition in our series of blog posts looking at public relations opportunities in the UK’s major newspapers- a roadmap to selling in if you will- focuses on the country’s iconic daily, The Times.    The basics  First rolling the presses back in 1785 as The Daily Universal Register, in many ways The Times … Continued

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Ryanair and Meantime Brewing Company score PR goals with new apps

Just when you thought it was impossible to fit any more essential mobile apps onto your smartphone two major brands come along and unveil a pair of downloads that really shouldn’t be ignored. And, in doing so, have scored pretty big on the PR and digital marketing front, if you ask us. First up is … Continued

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The Blagger's Blog

The Blagger's Blog 11th July 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “I thank the Mail for its apology… …Not that I would ever accept it, but because in doing so they’ve exposed themselves as the worst kind of tabloid. One that makes up its facts to the detriment of its … Continued

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Social media marketing: 5 mistakes people still make on Twitter

As expert digital public relations professionals and deft social media marketing types it goes without saying it’s our business to keep abreast of best practice when it comes to the world’s most popular 140-character-based network. Not that we want to blow our own trumpet too loudly. Of course the pace of development on Twitter, and … Continued

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The Blagger's Blog

The Blagger's Blog 4th July 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “Dear the internet, I’ve got an announcement to make. I’m having a reboot, a digital do-over. I’ve been on Twitter since January 2009, and I’m tired of the digital diarrhoea that has spewed forth from my fingers in the … Continued

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Lessons from Piers Morgan, the most influential journo on social media

As per The Drum today, it seems the former Daily Mirror editor turned most unlikely judge on Britain’s Got Talent has trumped his peers by receiving an award for being the most influential journalist on social media, according to Press Gazette. Needless to say, it’s confirmation of what every Manchester public relations agency has already … Continued

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Rick's Rambles

England expects. And manages expectations.

So that was that. Brazil 2014 isn’t over yet, but for most any connection to the tournament died with dreams of escaping Group D. Nevertheless, there are lessons to be learnt for any business owner, with this a textbook example of how not to disappoint the public, even when things don’t work out. Of course … Continued

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Bringing Barbados to Manchester with Virgin Holidays

Ever wondered what a Caribbean paradise would look like in North West England? So did we, hence the recent stunt we pulled off on behalf of Virgin Holidays. The travel giant tasked us with promoting its new direct route from Manchester Airport to Bridgetown, Barbados. The brief was simple, create a disruptive, experiential consumer-facing stunt, … Continued

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