Media Training

Master the Media: Elevate Your Communication with Smoking Gun's Media Training

Smoking Gun’s media training is your ticket to mastering the media landscape, honing your communication skills, and confidently navigating any scenario.

Excel in Every Interview with Smoking Gun's Pro Training

In today’s fast-paced media environment, understanding the diverse range of storytelling platforms is essential. From traditional news outlets to social media channels and beyond, we’ll equip you with the knowledge to thrive in any medium.

Our tailored training goes beyond understanding media outlets. We delve deep into their tone, audience and focus, ensuring you deliver compelling and powerful messages. Whether you’re facing a friendly interview or a high-pressure crisis, our training prepares you for every eventuality. Crisis and reputation management strategies are integral to our curriculum, ensuring you’re ready for success and equipped to handle challenges with grace and confidence.

Whether you’re a seasoned company executive, a spokesperson representing your brand, or a leadership team member, our training programs are designed to meet your specific needs. We understand that effective media communication is crucial for success in today’s business landscape.

With four former journalists on our team, we bring a wealth of real life expertise to the table. Our innovative approach combines traditional principles with cutting-edge techniques, ensuring you’re not just keeping up with the media landscape but leading the way. Get ready to stand out as a media-savvy superstar with Smoking Gun’s expert training.

Unleash the Power of the Media

Staying ahead in today’s media landscape means mastering the art of communication. Media training is your secret weapon, offering a roadmap to navigate interviews with confidence.

Media training provides a deep dive into the world of journalism, equipping you with the insider knowledge needed to present your business professionally and connect with journalists effectively. From understanding different media outlets’ tones to crafting messages that resonate, you’ll be ready to engage your audience.

This is not just about avoiding tough questions and pitfalls; it’s about turning every interaction into a chance to promote your brand’s key initiatives. With media training, you’ll learn how to maximise media opportunities, confidently delivering messages that align with your organisation’s goals and values. From product launches to industry insights, you’ll be ready to make headlines for all the right reasons.

Unlock Your Potential: The Benefits of Media Training

One of the most significant benefits of media training is its ability to build credibility and trust. By mastering the art of communication, you'll instil confidence in your audience, positioning your business as a trusted authority in your industry.

Whether speaking to business, trade, or consumer outlets, media training ensures you convey your message with clarity and conviction, leaving a lasting impression on your audience.

Media training also improves your communication skills, equipping you with the tools and techniques to effectively convey complex ideas. From crafting compelling narratives to delivering messages that resonate with your audience, media training empowers you to communicate with impact, regardless of the medium.

By providing you with the skills to navigate media interactions confidently, our training ensures you maintain control of the narrative, even in times of crisis. Our role is to ensure you’ll be prepared for anything, ready to turn even the most challenging situations into opportunities to showcase your expertise and resilience.

Media training provides your team with valuable lifelong skills

Media training is more than just a skill; it’s an investment in your business’s future. By building credibility, improving communication skills, and enhancing your reputation, media training empowers you and your team to make a lasting impression on your audiences.

And it’s not just for senior leaders; it’s for everyone on your team. From receptionists to executives, media training ensures that every member of your organisation is prepared to represent your brand with poise and professionalism.

At Smoking Gun, we don’t just teach you how to handle media interactions; we empower you to become a confident and effective communicator – you’ll unleash your team’s full potential, empowering them to communicate confidently and make a lasting impression in any setting.

Media Mastery: Inside Our Training Toolbox

Discover the secrets to media success with our comprehensive training program. From mock interviews to crisis management, we'll equip you with the skills and confidence to shine in any media scenario.

Mock Interviews

Our simulated interviews provide invaluable practice and feedback, ensuring you're ready for the spotlight. Sharpen your messaging and delivery to make a lasting impression.

Crisis Management

Learn how to navigate crises with grace and confidence. Our expert guidance will help you respond swiftly and effectively, protecting your brand's reputation.

Message Development

Craft compelling messages that resonate with your audience and reflect your brand's values. We'll help you develop impactful messaging strategies for any situation.

Interview Techniques

Master the art of the interview with our proven techniques. From staying on message to handling difficult questions, we'll show you how to shine in any media interaction.

Nonverbal Communication

Discover the power of nonverbal communication in media interactions. Learn how to project confidence and credibility through your body language, tone, and appearance.

Simulation and Practice Exercises

Put your skills to the test with our hands-on exercises. Our simulated scenarios will prepare you for real-world media challenges, ensuring you're ready for anything.

Bespoke Training

Tailored to your specific needs and goals, our training programs are designed to help you succeed. Whether you're looking for social media training or executive coaching, we've got you covered.

Executive Training

Elevate the communication skills of your key executives and spokespeople with our executive training programs. From enhancing presence to refining messaging, we'll help your team make a lasting impression.

Why Choose Smoking Gun for Your Media Training Needs?

At Smoking Gun, we take a personalised approach to media training, ensuring each session is tailored to meet our client’s unique needs. From the initial briefing stage, where we set clear intentions and objectives, to the hands-on training sessions, our goal is to equip you with the skills and confidence needed to excel in any media scenario.

Our trainers bring a wealth of experience to the table, with backgrounds in journalism, public relations, and crisis management. With years of industry expertise under their belts, they understand the intricacies of media relations and know what it takes to succeed in today’s fast-paced media landscape.

We pride ourselves on our flexibility, catering to clients from various industries and skill levels. Whether you’re a seasoned executive or a junior employee, our training programs are designed to meet you where you are and help you reach your full potential.

Other services

Reputation Management

Harnessing the power of earned media coverage to build your brand and move your audience.

Data and Insights

All great stories begin with a killer insight. Using actionable insights is intrinsic to Smoking Gun’s approach. It helps us to lead and strategically advise clients using facts – bespoke research rather than off the cuff hunches.

Brand Voice Development

Next-level innovation is only as good as the ship that steers it. Discover actionable insights that fuel ingenious ideas for trailblazing, multi-channel campaigns: your roadmap to ground-breaking disruption.

Digital PR

Media relations has come a long way. In today’s digital world, we’ve got the power to build links, assert authority and grab headlines – not only refining what you’ll say, but when, where and how.

Learn more