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COME TO OUR PR MASTERCLASS ON PR EVALUATION #AMECMM

After being involved in last year’s AMEC Measurement Month by speaking at a CIPR event, this year our MD, Rick Guttridge, decided it was time the agency did even more to help educate clients and other marcomms professionals about the modern methods in PR evaluation. AMEC (Association of Measurement and Evaluation Companies), should you not have heard … Continued

The Blagger's Blog

The Blagger's Blog – Leeds mud, Dog Day, when Nige met Don, EU might make news pay

A weekly roundup of media news, sans effort Quote of the week “I think people expect mud at festivals, I think you’d be asking for your money back if you didn’t get it.”

Social Media

4 social media tools you'll wish you knew about sooner!

Having a strong brand presence on social media has become an essential part of the digital marketing mix. From creating shareable content and knowing what’s trending, to who to talk to and when they’re most engaged, there’s a lot more to being on social media than just sending a few tweets. As the Social Media Community Manager at Smoking Gun, I … Continued

Marketing News

Digital PR: UK papers will lose £500m to Facebook, Twitter and Google News

Forecasts have been made regarding the projected losses UK newspapers will be making as a result of hosting platforms within the next ten years. Put simply, it doesn’t look very good. According to a study by OC&C Strategy Consultants, traditional press outlets will be losing 10-15% of their revenue by 2026. This comes after a staggering … Continued

The Blagger's Blog

The Blagger's Blog 19th August 2016 – Rambo v Theresa May, ITV will stop broadcasting, obesity plan already 'a disaster'

A weekly roundup of media news, sans effort Quote of the week “He really let rip. We were all having a bit of a laugh about it – that he was aiming at a picture of Boris Johnson or Theresa May.???

PR News

Travel PR: Transylvania eyes up post-Brexit exodus to boost tech sector

Now there’s a headline that, just a few months ago, we would never have expected to write. The world is a funny place, though.

Our News

Olympic sponsor brands on social media emerge victorious (and start hiring athletes)

  We’re in the closing week of the Rio Olympics. As such a head count seems appropriate. Things aren’t going too badly. Not too badly at all, in fact. Team GB currently sits in second place overall, behind the U.S.A. but other than that at the top of the league table. And there are also plenty of … Continued

The Blagger's Blog

The Blagger's Blog 12th August 2016 – Green pools, Charlton v Charlton fans, Sausage Party stunt

A weekly roundup of media news, sans effort Quote of the week “Where is the guy looking after the pool?”

Media News

Our News

Post-Brexit Britain needs to talk itself down (from the ledge)

The U.K.’s decision to pull itself kicking and screaming from the European Union was predicted to wreak economic havoc. So far that prediction is coming true.

PR News

Seller’s guide to the selfie economy

It’s either another bold step in the mission to monetise every aspect of digital life, or just a sad sign of how self-absorbed everything has become. Possibly both. Who cares, when self portraits are now such big bucks?

Our News

E-AI: Everyday Artificial Intelligence

Despite Stephen Hawking’s stark warning, we are welcoming AI into ever-more corners of our lives. Often we don’t even realise it.

Our News

A brief update from the Smoking Gun study

If summer is supposed to be down time then evidently someone forgot to tell Manchester. From major science and music festivals, to the first vote for a publicly elected mayor, it’s all been going off in our hometown recently, and we could say the same for Smoking Gun’s HQ, too.

The Blagger's Blog

The Blagger's Blog 5th August 2016 – Pokemon addicts, Kanye courts IKEA, Syrian literature

A weekly roundup of media news, sans effort Quote of the week “We had a big falling out this week when we were supposed to be meeting our wedding photographer… …I was playing Pokemon in the park.”

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