A weekly roundup of media news, sans effort
Quote of the week
“Where is the guy looking after the pool?”
Brett Blair, managing director of Jim’s Pools, commenting in The Guardian on the great Olympic mystery of swimming pools changing from blue to green.
Weekly high
The hilariously titled movie Sausage Party is heading for UK cinemas early-September. The premise being that the food on our shelves is actually sentient, but is unaware of the inevitable fate that awaits it once we take the produce home. To start promoting the release, star Seth Rogen and his work pals decided to place some fresh animatronic creations in a New York City grocery store and have some fun with customers. Hardly original, nevertheless this movie marketing tactic still isn’t getting old.
Weekly low
This is a new one to us. According to ndutton13 on Twitter, Charlton Athletic hasn’t taken too kindly to his ‘honesty’ on social media, and so the club is only agreeing to sell him a season ticket (which he is buying with actual real money the club needs) if he signs an Agreed Behavioural Contract. Just to clarify this is definitely not a gag notice, and we don’t know the root cause of this strong reaction from the team. But it does sound like a #PRFail simply because there’s no clarification as to what the supporter did, hence his fellow supporters (and those at other teams) voicing serious concerns.
Stories to keep an eye on
Just in case you missed us
We have just unveiled our latest newsletter. This time our MD, Rick Guttridge, waxes lyrical on the need for post-Brexit Britain not to hit the meltdown button; we look at new ways artificial intelligence is being used in everyday life; the selfie economy gets analysed; our work for Silentnight’s Sleepy Stories campaign is given the case study treatment; and you won’t be short of all the latest in-house news either.