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Why streams in the chart equates to improved marketing insights

There’s big news afoot in the music world, and one that’s relevant to the job of selling a product whether you work in music PR, marketing and advertising or not. But first let’s start with the basics. For anyone not glued to the relentless world of online news everyone from CMU Daily and Music Week … Continued

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The Blagger's Blog

The Blagger's Blog 20th June 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “I fell in love with football as I would later fall in love with women: suddenly, uncritically, giving no thought to the pain it would bring.??? English author and avid football fan Nick Hornby discussing his passion for the … Continued

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Why this award-winning PR agency likes Itcher

Here at Manchester’s most ingenious award-winning PR agency we pride ourselves on being quick to pick up on the latest digital developments. Which is no mean feat, given how quickly this landscape changes. The latest platform to catch our eye goes by the name of Itcher, a website, online magazine and mobile app that’s been … Continued

PR News

A tunnel to Barbados for Virgin Holidays

Last week the team spent a busy, sunny day at The Lawn in Spinningfields, Manchester with Virgin Holidays, Michelle Keegan and a tunnel to a beautiful Bajan beach. With the gently wafting scent of pina colada and calypso music in the background, Michelle posed for pictures and imagined dropping through the world’s first 4D tunnel … Continued

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Is your firm polluting with its content marketing?

Forget what the scientists say. The biggest threat to the public is content pollution; the mass online build up of useless blog posts, videos, soundbites and images. More worrying still, the situation is only getting worse. Everywhere you look, at least in PR and media circles, someone in the room is discussing content marketing strategies. … Continued

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This charity PR agency loves the Independent on Sunday's Happy List

Last weekend we were delighted to see the Independent On Sunday publish its annual Happy List, paying respect to Britons that have improved the lives of others over the last 12 months. The paper was clear to point out this was NOT the Rich List. Needless to say, there must be an element of subjectivity … Continued

Our News

Foodbank benefits from Persil Washing Up Liquid

We recently donated over 60 bottles of Persil Washing Up Liquid to Salford Central Foodbank, which helps local people in need of everyday essentials such as food and household items. Salford Central Foodbank is part of The Trussell Trust’s UK foodbank network, which works in partnership with local churches and communities. Trussell Trust recently reported … Continued

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The Blagger's Blog

The Blagger's Blog 30th May 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week   “The UK economy is performing strongly thanks to rising business and consumer confidence, better credit conditions at home and improving global economic conditions.” Katja Hall, CBI deputy director-general.   Weekly High Simultaneously advertising Canadian Marketing Association’s National Convention, and … Continued

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Rick's Rambles

UK businesses must rally to protect intellectual property

  Here at Smoking Gun PR we all pride ourselves on originality, and love fresh ideas. Hence the ingeniousness mantra. And, as our client, Sir Terence Conran, proved this week by hitting out at UK courts, we’re not the only ones with the upmost respect for individual thinking. After all, it’s this approach that makes … Continued

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Rise of the underdogs: Top quality challenger brands

As a young but ingenious and award-winning public relations agency with a dogged and determined attitude at our core, we love to see smaller firms shaking up industries. It’s what makes the professional world exciting, as often these are the brands using the most innovative business models and PR concepts. With the recent news that … Continued

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Food and drink PR case study: Making music videos that sell

One of our recent endeavours saw us get behind the camera to produce a promo video for one of our most beloved brands, assisted in no small part by a pair of aspiring young performers from one of the region’s finest seats of learning. Read on to discover how we secured food and drink PR success through … Continued

Social Media

14 weirdest things on the Internet of Things

These days we’re all accustomed to the wonders of the world wide web, but the more recent rise in talk of an Internet of Things may be less familiar. Put simply, any wired-in gadget- from fridges to watch- exists in this hinterland between the physical and digital worlds. Here are our 14 weirdest of the … Continued

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May 2014 in the Smoking Gun study

  As spring quickly turns into summer there’s plenty to feel cheerful about from where we’re sitting. Not least our latest client win, with more new members of the family joining the fold and our wonderful new offices to boot. After a smooth and virtually seamless move to our new address here on Bridge Street, … Continued

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