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You heard it here first. Whether it’s the latest social media trend or headline-grabbing industry data, we’re sharing the knowledge - and our opinion.

First things first – one lump or two? However you like your news, we’ll deliver it to you in a digestible format. Keep your eye on our expert speakers at industry events, or flick through our blog for useful hints and tips.

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Media News

PR News

Social Media

Is this the best Facebook app ever?

At Smoking Gun, we’re always on the look out for truly exciting and innovative social media campaigns, apps or just brilliant content. SanPellegrino Fruit Beverages has delivered all three with it’s latest Facebook app – “Three minutes in Italy???. Designed for the US page, this app gives SanPellegrino’s fans a remote feel for Italy, using some very … Continued
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The Blagger's Blog

The Blagger's Blog 16th August 2013

A weekly roundup of talking points, sans effort   Thought for the week “We will not allow a Ryanair employee to defame our safety on national television just three weeks after he confirmed in writing to Ryanair that he had no concerns with safety and no reason to make any confidential safety report to either … Continued
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Look up whilst on the ball: Where to score big in sport PR

Like a hard-fought extra time battle in the knock-out stages of a hotly contested international tournament, it has been emotional. But, all good things must come to an end, and as such today sounds the final whistle for our series on public relations success in the world of athletes, medals and cups. As an agency … Continued
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Our News

Social Media

Stars of Vine – stop motion

We’ve been fascinated with Vine videos as of late, having created some for our clients including Silentnight and Greenhalgh’s. Vine videos make for great eye-catching content and we love looking out for ingenious ways to fill six seconds. We’ll be blogging about our favourite vine video each week. This week we’ve been looking out for … Continued
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Social Media

Video on Social Media: The Lowdown

The sporadic nature of social media means content trends are ever changing, a fact that is embodied in the recent influx of ‘micro videos’. These bite size clips have taken our feeds by storm but how do they shape up in terms of that all important user engagement? First there was Vine, taking our social … Continued
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Social Media

Infographic: Five simple ways to boost your LinkedIn profile

This week’s infographic is all about how you can boost your professional brand using LinkedIn and don’t fret these are five very simple steps…. A quick thank you  to LinkedIn who created this infographic.
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Media News

PR News

Choose your words carefully: The Chris Bryant conspiracy

It’s always interesting when someone makes a very public ‘mistake’. Analysing the aftermath, the possible agendas, and reasons why it all went wrong can help clarify some useful media practices. Take Labour MP and party immigration spokesperson Chris Bryant, who made headlines yesterday, seemingly for all the wrong reasons, after details of a planned speech … Continued
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The Ingenious Round Up 12th August 2013

As the pioneers of Ingenious PR, we’re bringing you a weekly round up of ingenious concepts and inventions from around the web. Who knows, maybe you’ll get to the end of this post filled with new found inspiration to go and do something ingenious. First up is the unsettling but nevertheless ingenious ‘laser death test’, … Continued
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The Blagger's Blog

The Blagger's Blog 9th August 2013

A weekly roundup of talking points, sans effort   Thought for the week “I have been forced to make a difficult decision: to become complicit in crimes against the American people or walk away from nearly ten years of hard work by shutting down Lavabit.” Founder of Email service provider Lavabit, Ladar Levison, discussing his decision to … Continued
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Social Media

Around 1/3 of Britons play on mobiles- so what?

Although the realm of mobile computer games may seem far removed from most businesses, the fact some 20million UK residents are now using their smartphones as button bashing handheld consoles each month should not be overlooked by anyone. Least of all those looking to make a digital impact. With 62.74million people living in this country, … Continued
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The Blagger's Blog

The Blagger's Blog 2nd August 2013

A weekly roundup of talking points, sans effort   Thought for the week “Governments must not use cybersecurity as an excuse for censorship or to deny people their opportunities that the internet represents.” David Cameron, quoted in 2011, repeated by Wired on Monday 29th July within in article about proposals to censor the Internet in … Continued
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More items for that Internet censorship list

Hands up who doesn’t feel like they should have taken George Orwell’s warnings a little more seriously when they first read Nineteen Eighty Four? Cue the tumbleweed. OK, so proposals to censor certain types of online content in the UK may not be quite the same as having a Ministry of Truth. But still, forcing … Continued
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Rick's Rambles

Adman bites 'Dog

Here’s a good one. A small British beer brand- a trophy firm in the rapidly rising UK craft brewing industry- swears on its home page. The Advertising Standards Agency receives one complaint, and asks the company to remove the offending copy. Of course this isn’t a joke. But the ASA’s reaction to words used by … Continued
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