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You heard it here first. Whether it’s the latest social media trend or headline-grabbing industry data, we’re sharing the knowledge - and our opinion.

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Marketing News

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The Blagger's Blog

The Blagger's Blog 13th February 2015

A weekly roundup of media news and talking points, sans effort   Quote of the week “To American readers he appeared to be only the latest evidence of decadent capitalism’s journey to hell in a handcart powered by bullshit.” Andrew Harrison in The Guardian on Tuesday, writing about AOL ‘digital prophet’, Shingy, in an article about … Continued
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Social Media

Digital marketing: Google/Twitter shakeup we’ve been waiting for?

As reported by Bloomberg recently, Google and Twitter have apparently reached a new agreement whereby the search giant will once again start to index and display tweets in ‘real-time’ as part of their search engine results pages to users looking for relevant terms. Neither party have officially confirmed or commented on this agreement yet at … Continued
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Social Media

Social networking: Don't call it a comeback- Yo + GPS = Big Things

People are always spouting about the next big thing to hit the digital world, and then the next big thing to hit the digital world after the previous next big thing. Beware of false prophets, though, as someone once wisely said, not least those with job titles like ‘Social Media Guru’ (remember those guys?) Digressions … Continued
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The Blagger's Blog

Heart warming stories

Whether you’re a lover or a hater, Valentine’s Day is only hours away. Although it is often the basis of some questionable PR campaigns, we can’t help but have a soft spot for the day which manages to steal the nation with unwanted gifts and cheesy chat up lines. There is however the odd story … Continued
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The Blagger's Blog

The Blagger's Blog 6th February 2015

A weekly roundup of media news and talking points, sans effort Quote of the week “Frankly, we’ve got Bill Somebody, have we got anyone else?” Newsnight’s Emily Maitlis giving Ed Balls a grilling on Newsnight after he forgot the name of a Labour-supporting business leader he had just finished having dinner with before the programme was … Continued
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Social Media

What does it mean if oil and gas top UK social media rankings?

According to new figures released by corporate communications specialist Investis, the United Kingdom is lagging behind the United States when it comes to how social media is being used by businesses. The survey involved 500 major companies, and is the largest of its kind ever conducted, with spokespeople claiming it offers the most comprehensive overview … Continued
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Marketing News

Superbowl 2015 = Super Ads (and powerful messages)

They’re often a Monday morning talking point, even over this side of the pond, and this year’s Superbowl adverts, sandwiched between Katy Perry and a win for Brady’s bunch, didn’t disappoint.   There was dog saving horses, tonnes of love for dads, a Walter White cameo and a relatable take on choosing a plane mate … Continued
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The Blagger's Blog

The Blagger's Blog 29th January 2015

A weekly roundup of media news and talking points, sans effort Thought for the week “In parliament every day there are cunning plans by various groups, it is a place made for plotting and conspiracy. We heard of many plots throughout the whole of our time there – not necessarily against us – they were … Continued
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Our News

PR Moment Awards shortlist: best social media companies Manchester and six more categories

Smoking Gun PR bags Social media companies Manchester shortlist and more.. We’re delighted today at SGPR HQ to have been shortlisted in no less than seven categories for a number of client campaigns and Best Team Categories at the 2015 PR Moment Awards in the North, Northern Ireland and Scotland section, beating the best social media … Continued
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Rick's Rambles

Stand and deliver! Measure your marketing efforts correctly, or fail

You’ve made your 2015 marketing resolutions now get on and deliver against your new hopes, dreams and aspirations. Offices across the UK need to see this as an opportunity to turn over a new leaf, set sights on a more productive, proactive and- most importantly- profitable 12 months in 2015, and leave time-wasting behaviour behind for … Continued
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Social Media

Social media marketing: 3 things you should know about in 2015

In the constantly changing world of social media marketing, any new features or tools which can help you or your brand reach more relevant people is always worth looking into. Whilst there are often rumours about what is coming next on Facebook et al, these updates can roll-out to the UK fairly slowly, which can … Continued
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January 2015 in the Smoking Gun study

With sub-zero daytime temperatures having become the norm it’s a good thing we’ve been too busy to go outside. From an award nomination, to two new members of staff and one addition to our retained client list, it’s any wonder we’ve had time to catch our icy breath. First up, and we’re proud to confirm … Continued
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Epic PR fail or triumph: No more Page 3

Bigoted, sexist, immoral and distasteful. Over the years the Sun’s decision to use topless models between pages two and four has come in line for serious criticism. So why does the paper still insist on promoting such images? There has always been a fine line between controversial marketing exercise and bad taste. But this has … Continued
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    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…