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You heard it here first. Whether it’s the latest social media trend or headline-grabbing industry data, we’re sharing the knowledge - and our opinion.

First things first – one lump or two? However you like your news, we’ll deliver it to you in a digestible format. Keep your eye on our expert speakers at industry events, or flick through our blog for useful hints and tips.

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The Blagger's Blog

The Blagger’s Blog 9th October 2015

Your weekly digest of media news and talking points, sans effort Quote of the week “Theresa May’s immigration speech is dangerous and factually wrong.??? The Daily Telegraph responding, via a rather direct headline, to the Home Secretary’s views on economic migrants, as voiced at the Conference in Manchester this week. It goes on to accuse her … Continued
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The Blagger's Blog

The Blagger's Blog 2nd October 2015

Your weekly digest of media news and talking points, sans effort Quote of the week “A Ukip MEP said I would have little in common with consumers of food. … I do eat food and much of it is produced by British farmers.??? Shadow Environment Minister, Kerry McCarthy, talking to the Labour Party Conference in Brighton this week. … Continued
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PR News

Food PR: Top social media marketing apps for restaurants

Whilst the press has been full of stories surrounding the apparent demise of British nightclubs- with around half closing their doors in the last ten years- it would seem bar, restaurant and cafe culture is in rude health. This is certainly the case here in Manchester, Smoking Gun’s hometown. The city has witnessed an exponential explosion … Continued
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Our News

September 2015 in the Smoking Gun study

What a few weeks it has been. Autumn always signifies huge changes, but 2015’s edition has set a new standard. Before this month kicked off we had no idea about David Cameron’s potential love of animals and VW’s sketchy practices, were unsure as to how the Rugby World Cup would begin, and had been left … Continued
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Marketing News

LinkedIn: From B2B to B2C

It began life as a platform purely aimed at professionals and businesses looking to engage with other professionals. Like a networking event that never ends, has no specific venue, and boasts a guestlist of millions, each with their own skillset, ideas and plans. But whilst LinkedIn’s usefulness in terms of forming valuable B2B relationships has … Continued
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Social Media

Facebook Notes: Bigger than Prince, or too little too late?

The world’s most popular- or at least most visible- social network is about to roll out an update to a feature most people didn’t even know existed. So what’s the point? Exactly why Facebook has ignored its Notes function for so long is something of a mystery. Although difficult (nay, potentially impossible) to monetise, meaning … Continued
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Marketing News

Hijack marketing campaigns to remember

With the public becoming ever-more immune to traditional marketing tactics, it’s no surprise brands and agencies are adopting increasingly extreme methods in order to make an impact. One of which is akin to guerrilla PR, or ambush advertising, and is potentially an incredibly powerful tool. Hijack marketing, as many refer to it, is the practice … Continued
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PR News

Public Relations

PR thoughts: Pigs, tailpipes and skeletons in the closet

  Depending on your political leaning, and whether or not you watched Charlie Brooker’s Black Mirror a few years back, it may not have been completely surprising to learn of Prime Minister David Cameron’s apparent swine-related misdemeanor. In contrast, the scandal surrounding VW emissions was truly shocking for everyone. Without going in to explicit detail, … Continued
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PR News

Food PR: Top social media marketing apps for restaurants

Whilst the press has been full of stories surrounding the apparent demise of British nightclubs- with around half closing their doors in the last ten years- it would seem bar, restaurant and cafe culture is in rude health. This is certainly the case here in Manchester, Smoking Gun’s hometown. The city has witnessed an exponential explosion … Continued
Learn more

The Blagger's Blog

The Blagger's Blog 25th September 2015

A weekly roundup of media news and talking points, sans effort Quote of the week “You’re basically writing copy for a brand, is what you’re doing.??? So-called Queen of the Mommy Bloggers, Heather Armstrong, discussing the world of blogging and why she’s leaving the online realm. Weekly High Ever wondered just how intimidating New Zealand’s … Continued
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Our News

The Blagger's Blog

The Blagger's Blog 25th September 2015

A weekly roundup of media news, sans effort Quote of the week “You’re basically writing copy for a brand, is what you’re doing.??? So-called Queen of the Mommy Bloggers, Heather Armstrong, discussing the world of blogging and why she’s leaving the online realm. Weekly High Ever wondered just how intimidating New Zealand’s All Blacks are … Continued
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Social Media

Facebook to target ads based on the articles you 'Like' and 'Share'

Since the ‘Like’ and ‘Share’ functions launched on Facebook five years ago, the social network has been able to see what we have been looking at online. Starting from next month, ‘Like’ and ‘Share’ buttons hosted on publishers’ sites and apps will start sharing data on how they are being used in Facebook’s ad targeting … Continued
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Social Media

Facebook ads to target based on the articles you ‘Like’ and ‘Share’

Since the ‘Like’ and ‘Share’ functions launched on Facebook five years ago, the social network has been able to see what we have been looking at online. Starting from next month, ‘Like’ and ‘Share’ buttons hosted on publishers’ sites and apps will start sharing data on how they are being used in Facebook’s ad targeting … Continued
Learn more

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