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March 2017 in the Smoking Gun study

With the triggering of Article 50 this week it’s easy to feel a little uneasy about what the future has in store. Not so here on Bridge Street, though, with an excellent month of new clients, new starters, and knowledge sharing pointing to a very positive immediate future and beyond. First things first, then, let’s … Continued

Newsletter

The ideal filling- Expert advice on sandwich-year internships

It’s getting to the time of year when the best and brightest start looking to the best and brightest to make them even better and brighter. Thousands of PR, marketing, communications, media, and journalism students across the UK are finalising sandwich year placements for September 2017 onwards, hoping to bolster their chances of full time … Continued

Newsletter

Travel PR

PRs and passports- Travel campaign fails, and crisis success stories

On 17th May we’re sponsoring ABTA, the Association of British Travel Agents, for a Manchester event on Crisis Management Communications. The aim being to offer practical advice and guidance on how travel brands can better plan for marketing and comms catastrophes, or avoid them altogether.   Those interested in attending should follow this link for details … Continued

Newsletter

Technology

Ask Alexa- How brands are using Amazon Echo’s personal assistant

With technology hurtling along at an ever-faster rate, sometimes you can’t help but wonder if it really is a brave new world, or overcomplicated excuse to sell more products. Amazon’s personal assistant, Alexa, which runs on Echo hardware, is a prime example. On the face of it, having a bluetooth speaker doubling up as connected … Continued

Newsletter

Rick's Rambles

Just how much is your CEO really worth to your business?

Earlier this year we published a blog post- Brand marketing: Good for me, or good for all. Based on figures relating to companies, and their impact on society, community, and the environment, the message was clear- firms with positive, caring images enjoy better customer loyalty and perception. But what about the image projected by the … Continued

The Blagger's Blog

Blagger's Blog- Escape from Eden, dirty water, Uber issues

The Blagger’s Blog – a weekly roundup of media news, sans effort Quote of the week “… load of rubbish.”

Public Relations

Crisis PR: The BBC expert, his wife, their children

Although we’d forgive anyone for residing themselves to some comfortable cupboard for a few weeks- such are the horrors filling Facebook feeds and news channels right now- we’re assuming you have been out and about of late. As such, we also assume you have seen the recent video that went viral, showcasing why working from … Continued

Advertising

PR agency thoughts: Online advertising issues (the story develops)

Unless you’re a first time reader of our coveted PR agency blog, chances are you will have picked up on our recent posts regarding programmatic advertising, and how fake news is bad for business. The programmatic principle basically involves automated media buying, meaning brands pay firms to place their online adverts without having to physically … Continued

The Blagger's Blog

Blagger's Blog: AI, Putin Power, NME is enemy of Stormzy

The Blagger’s Blog – a weekly roundup of media news, sans effort Quote of the week “Extremely nice.”

Marketing

Health, lies, and content: Is influencer marketing dying?

The Blagger's Blog

Blagger's Blog- Kristen Stewart, no more bull on Wall Street, Jaguar fail

The Blagger’s Blog – a weekly roundup of media news, sans effort Quote of the week “It’s not confusing if you’re bi-sexual. For me, it’s the opposite.”

Marketing

Gender equality social media and marketing campaigns

The Blagger's Blog

Blagger's Blog – King Salman's suitcases, toddlers put to work, White House on fire

The Blagger’s Blog – a weekly roundup of media news, sans effort Quote of the week “This sounds like a logistical nightmare.”

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