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7 literary PR stunts you'll love for World Book Day

We're celebrating World Book Day in the only way a top-level PR agency can; by compiling a list of exceptional examples of literary PR stunts.

The Blagger's Blog

Blagger's Blog— Youth rising, Poundland passports, Chris failing

Our media news roundup— kids unite in letter to media on climate, Poundland's priceless Brexit stunt, Chris Grayling further muddies government waters.

Recently here at Smoking Gun HQ

They say that in February there is everything to hope for and nothing to regret. For everyone here at Manchester’s most innovative PR and social media agency there’s actually plenty to celebrate, too. Six award nominations, enough new business to forgot that B-word, staff promotions and new aims for the coming months. Let’s start with … Continued

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Rick's Rambles

If your brand went gentle into that good night, would anyone care?

Most consumers wouldn't care if 81% of brands vanished, with poor quality and irrelevant content largely to blame. So what are you going to do about yours?

Food PR

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We are what we eat: The best veggie food marketing campaigns

It's Veggie Month in the UK, and so we're looking at the best examples of food marketing that encourage people to get the greens in.

Digital marketing

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How to… give consumers digital marketing content they want

A report from Stackla shows a gap between digital marketing content people want, and what brands deliver. Here's how to get ahead of the digital pack.

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Social Media & Marketing

Rise of the machines: 6 sensationally effective chatbots

Think a chatbot is just for basic customer service? Time for a re-appraisal as we run through the most innovative automatic brand assistants in history.

The Blagger's Blog

Blagger's Blog— Bear's Bulgarian grilling, Meghan's BRIT, caddyskank

Smoking Gun's roundup of media, marketing and PR news; survivalist in froggy hot water, Beyonce and Jay Z pay homage to US royal, golf caddy shortchanged.

Social Media & Digital

If you use social media for business these Facebook Group updates are important

Facebook Groups are the only way for brands to ensure fans see content. Here are some forthcoming changes set to make social media for business even better.

The Blagger's Blog

Blagger’s Blog— Gambling, grime and roaches

Your weekly roundup of media news and talking points from Smoking Gun. This time with Valentine roaches, filthy news hosts and advertisers betting on kids.

Goal of the season: Social media insights switch up Premier League table

Using the report we worked on with Newton Insight about the social media presence of English Premier League clubs as an example, we explain how to read measurement metrics.

The Blagger's Blog

Blagger’s Blog— Gucci, Super Bowl, Coca Cola, Delta

Smoking Gun’s roundup of the best and worst of PR and marketing, with Super Bowl dropping the gender, Gucci dropping the ball and Delta getting sleazy.

Social Media & Digital

Social media marketing Super Bowl shows brand purpose is king

This year's Super Bowl saw an exponential increase in purpose-driven advertising, according to social media giant Twitter. And audiences loved it.

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    Our Awards

    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…