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Social media and staff- is trust more important than reach?

If you’ve been keeping an eye on the media news this week- as we have at this particular award-winning Manchester PR agency- then news from India’s biggest newspaper probably won’t have passed by unnoticed. And for good reason too, as irrespective of your particular industry, it calls into question a few moral, ethical and practical … Continued

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The Blagger's Blog

The Blagger's Blog 22nd August 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “We are running a small test which shows the text ‘[Satire]’ in front of links to satirical articles in the related articles unit in News Feed… …This is because we received feedback that people wanted a clearer way to … Continued

PR News

Travel PR: Essential print titles everyone in the industry needs to know

Last week we announced a season of travel PR related blog posts, looking at key publications, blogs, websites and the most innovative brands in the business. As such consider this part one, with the focus being on the finest newspapers and magazines currently inspiring holidaymakers, backpackers and more.    Although the world has become a much … Continued

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Social Media

Mobile advertising, marketing and support still lags behind where it should be

Staff at this award-winning consumer PR agency have long been advocates of going mobile. As smartphones and tablets have progressed the possibilities such devices offer have come forward leaps and bounds, meaning that in theory most people should be able to do away with their home desktop or laptop completely when performing basic and not-so-basic … Continued

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The Blagger's Blog

The Blagger's Blog 15th August 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “Despite a lack of natural ability, I did have the one element necessary to all early creativity: naïveté, that fabulous quality that keeps you from knowing just how unsuited you are for what you are about to do.” Steve … Continued

PR News

Travel PR month begins at Smoking Gun PR

Here at Manchester’s most ingenious award winning public relations agency we pride ourselves on being masters of various sectors. A far cry from the average Jack Of All Trades. As anyone who is familiar with our client roster will understand, our digital PR and marketing team are experts at Consumer PR, Homes and Interiors PR, Food PR, … Continued

Marketing News

PR News

Celebrating great pet PR on World Cat Day

If you’ve been keeping an eye on the social scene this week then chances are the fact it’s World Cat Day won’t have passed by unnoticed. It certainly didn’t in this pet PR office. With our work for Crufts Factor and The Kennel Club having drummed up significant press for both brand and event, not to … Continued

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The Blagger's Blog

The Blagger's Blog 8th August 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “From now on, The Times will use the word “torture??? to describe incidents in which we know for sure that interrogators inflicted pain on a prisoner in an effort to get information.” New York Times executive editor Dean Baquet, … Continued

Our News

Social media marketing: Facebook Messenger angers users amid colour change scam

If you subscribe to our public relations agency newsletter– issued at the end of each month- then Facebook’s current fall from grace will be only too familiar by now. The last edition featured a social media marketing lead story on how the world’s largest social network is hurting businesses by restricting the number of fans … Continued

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Smoking Gun PR nominated for 5 CIPR PRide Awards

It might be the most abysmal day for weather Manchester has seen in nearly two months (please, come back sunshine, we know not what we did) but nevertheless staff here on Bridge Street everyone is feeling in a particularly sunny disposition following the news that we’re in the running for yet more prized titles. Following … Continued

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The Blagger's Blog

The Blagger's Blog 1st August 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “Who gave Mr Cameron permission to look round these premises? Being prime minister doesn’t give you the right to enter private property willy-nilly… …Are we going to see politicians electioneering by taking part in immigration searches?” Shami Chakrabarti, director of … Continued

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Rick's Rambles

Social Media

Is it time for marketers to ditch Facebook?

It’s the number one social network on the planet, with more active members and higher engagement levels than any of its nearest rivals. But with constant changes being made that hurt business interests and falling organic reach, should marketing firms abandon Mark Zuckerberg’s oversized baby? Chances are by now we all know somebody who was … Continued

Marketing News

Pet PR

Social Media

Why Bit.ly et al can make your digital marketing campaign much better

With the advent of Twitter came one clear requirement- the need to shorten URLs so as to save on those precious 140-characters. But there’s far more to be said for cutting down on the size of links than space alone. Back in 2012 Bit.ly, arguably the most prominent link shortening service, underwent a significant redesign. … Continued

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