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You heard it here first. Whether it’s the latest social media trend or headline-grabbing industry data, we’re all about sharing the knowledge.

First things first – one lump or two? However you like your news, we’ll deliver it to you in a digestible format. Keep your eye on our expert speakers at industry events, or flick through our blog for useful hints and tips.

And don’t forget, we always like to explore new topics – so if you’re looking for inspiration and insights, get in touch.

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Our News

November 2015 in the Smoking Gun study

Forget Christmas, at least for a second. The last few weeks have been full of more gifts from the PR gods that we had time to unwrap. Well, almost. From award and new business wins, to campaigns boasting phenomenal results, with news like this someone is surely spoiling us. First up, although the Bridge Street … Continued
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Our News

Millennials- The ‘Likers’, the ‘Retweeters’, The ‘Swipers’ and The ‘Sharers’

Millennials. Or Generation Y as they’re sometimes known. The lost Generation.  For Generation X everything was new and exciting, growing up in the 60s and 70s. For the new generation Z, they’ve inherited technology at their fingertips, and their almost scary ability to use it as a second nature. We’ve had to deal with a … Continued
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Our News

Are you truly happy with your Social Media use?

So this week I came across an article that really did jump out at me from the bottom of the page; It was entitled “Facebook makes us ‘lonely and angry’. Now, I know we can all be partial to a rant or two on social media, that goes without saying, but words as strong as … Continued
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Our News

Social media truths, lies and cats in costumes

With tragic events hitting headlines on a daily basis, and most of those headlines winding up being shared digitally, chances are there are at least a few status updates in your Facebook News Feed alluding to misinformation, misreporting, and fabricated facts. It harks back to the old saying ‘don’t believe everything you read’. It also … Continued
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The Blagger's Blog

The Blagger's Blog 20th November 2015

A weekly roundup of media news, sans effort Quote of the week “House passes bill that could limit Syrian refugees. Statue of Liberty bows head in anguish.” CNN journalist Elise Labott, via Twitter, in response to the U.S. House of Representatives supporting a move to halt the resettlement of Syrians in the States. Weekly High Whilst … Continued
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Our News

GCH-Who: Secret digital recruitment ads target East London's 'finest'

It’s one of the biggest problems facing any company, in every industry. How do you encourage ideal candidates to apply for available positions? Here at Smoking Gun PR we know only too well the importance of building a fantastic team. Since our launch, thanks to ingenious work in marketing, public relations, social media and associated creative pursuits, … Continued
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Our News

Recently in the Smoking Gun study

They say time waits for no man, or woman, and that’s certainly been the mantra here on Bridge Street of late. Our offices have never felt more alive with activity, from new campaigns and ideas to fresh faces joining the team, stand out in-house achievements and incredible extra-curricular efforts on behalf of charities, the phrase … Continued
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Our News

Newspaper analysis: The i at 5

Although it remains the newest newspaper print kid on the block, it’s really not that new at all anymore. Launched in 2010 to a fanfare from its parent publisher, The Independent’s little sister has made it to the half-decade mark. When it first arrived the publisher trumpeted the i as a new take on an … Continued
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PR News

Great design examples: 13 terrifyingly good horror movie posters

With the UK’s most significant regional film festival currently underway in Leeds, and boasting a retrospective on acclaimed horror director John Carpenter, we thought it would be fitting to consider the importance of aesthetics in sending out a message. Everyone here at Smoking Gun knows that a picture tells 1,000 words, as the saying goes. Great looking … Continued
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PR News

Meet Generation Z, your next customers

By now we’ve all heard about the demographic that will be the future of our sales, irrespective of what it is we’re selling. A new market has emerged simply because time has progressed, and if you’re not up to speed on how they consume content and information, you might as well put a sell by … Continued
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Rick's Rambles

Brands: Don’t get blinded by numbers, spiel or predictions

Last week, The Guardian ran a high profile interview feature with one of the most important players in modern digital media. He goes by the name of PewDiePie, a Swedish-born, London-living star of online video who, by 2014, ranked higher than the group editor of Trinity Mirror- Britain’s largest regional publisher- in the same paper’s … Continued
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PR News

Rick's Rambles

CIM Digital PR Bootcamp – Public Relations measurement and preparing for a crisis

CIM Digital PR Bootcamp at MMU Business School Last week I enjoyed the opportunity to speak at a Chartered Institute of Marketing event called CIM Digital PR Bootcamp at the impressive MMU Business School. Organisers asked me to look at two areas; effective measurement and evaluation of modern pubic relations and preparing for a crisis. The … Continued
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Our News

I Heart You

Hi SGPR readers! It’s Heather here, a second year student from Manchester Metropolitan University, studying Public Relations and Marketing. I moved to Manchester in September last year after I decided it was time for me to leave the small Yorkshire village, to study in a big, bad and busy city, celebrated for its unique attractions … Continued
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    Our Awards

    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…