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Marketing News

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PR News

The media, this month, August '13

BROADCAST- Tablet and smartphone TV viewing now accounts for 1.5% of all programmes watched in the UK, up on the expected figure of 1.2%. DIGITAL- TotalFilm now has the highest digital magazine circulation in Britain, 12,280, ahead of GQ’s 12,231, which beat Men’s Health to second place. DIGITAL- Twitter has bought a second social TV … Continued
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Marketing News

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Social Media

Vine of the week

This week our favourite vine video shows just how funny and clever vine can be when used correctly! With only six seconds to create a video, every milliseconds counts, so it’s important to make a plan if you’re using vine for a client’s social media channels. Check out this eggcellent vine below!
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Social Media

Infographic – How do you like your content?

As an award winning PR and social media agency, everyone at Smoking Gun understands that the type of content users want in their social media feeds varies depending upon the device which is used to access the accounts. This week’s infographic explores this in more detail.     A hat tip to Outbrain for creating this infographic.
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Social Media

Content is king on social media

Today’s blog post is all about the need to create your own content on social media for clients. Using funny pictures and posting inspiring quotes is all well and good, but we find it’s best to vary content by taking the initiative and creating your own as well. We love brands like Nando’s, Innocent, San … Continued
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Marketing News

Media News

PR News

Social Media

The Blagger's Blog

The Blagger's Blog 23rd August 2013

A weekly roundup of talking points, sans effort   Thought for the week “The measures taken by the British authorities towards the Guardian newspaper are out of tune with the British side’s statements on commitments to universal standards of human rights.” Russian Foreign Ministry spokesman Alexander Lukashevich, following the UK government’s forced destruction of a computer … Continued
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Social Media

Social media moves closer to news distribution

Well, in truth social has been the most quick-fire way of distributing front line reports for some time. Just think about how long ago it was when we were commenting on Twitter usage during the Arab Spring. The last few weeks have seen some interesting developments in the social media world, though, albeit only regarding … Continued
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Marketing News

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PR News

The Ingenious Round-Up 19th August 2013

It’s that time again; time for the weekly Ingenious Round Up. You’ve heard of bullet proof vests but you might not have heard of their new sibling – air conditioned vests. After recent heat waves in China left workers struggling, these ingenious vests rocketed in popularity. Cold air circulates through small tubes within the garment to … Continued
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Media News

PR News

Social Media

Is this the best Facebook app ever?

At Smoking Gun, we’re always on the look out for truly exciting and innovative social media campaigns, apps or just brilliant content. SanPellegrino Fruit Beverages has delivered all three with it’s latest Facebook app – “Three minutes in Italy???. Designed for the US page, this app gives SanPellegrino’s fans a remote feel for Italy, using some very … Continued
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Social Media

The Blagger's Blog

The Blagger's Blog 16th August 2013

A weekly roundup of talking points, sans effort   Thought for the week “We will not allow a Ryanair employee to defame our safety on national television just three weeks after he confirmed in writing to Ryanair that he had no concerns with safety and no reason to make any confidential safety report to either … Continued
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Marketing News

PR News

Look up whilst on the ball: Where to score big in sport PR

Like a hard-fought extra time battle in the knock-out stages of a hotly contested international tournament, it has been emotional. But, all good things must come to an end, and as such today sounds the final whistle for our series on public relations success in the world of athletes, medals and cups. As an agency … Continued
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Our News

Social Media

Stars of Vine – stop motion

We’ve been fascinated with Vine videos as of late, having created some for our clients including Silentnight and Greenhalgh’s. Vine videos make for great eye-catching content and we love looking out for ingenious ways to fill six seconds. We’ll be blogging about our favourite vine video each week. This week we’ve been looking out for … Continued
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Marketing News

PR News

Social Media

Video on Social Media: The Lowdown

The sporadic nature of social media means content trends are ever changing, a fact that is embodied in the recent influx of ‘micro videos’. These bite size clips have taken our feeds by storm but how do they shape up in terms of that all important user engagement? First there was Vine, taking our social … Continued
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Social Media

Infographic: Five simple ways to boost your LinkedIn profile

This week’s infographic is all about how you can boost your professional brand using LinkedIn and don’t fret these are five very simple steps…. A quick thank you  to LinkedIn who created this infographic.
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    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…