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September 2013 in the Smoking Gun Study

Peanut
Well the Indian summer finally arrived last week. Cold winds and rain are bound to return though, but thankfully we’ll still stay warm ourselves thanks to another new client joining the SGPR fold.
If you haven’t heard of Peanut Hottie yet then don’t worry, it won’t be long before you do. This new, low-calorie, delicious hot drink is made from real peanuts, needs nothing more than warm water to make and is about to go on sale in leading UK supermarket Sainsbury’s.
Needless to say then, we’re thrilled to be working with the brand on establishing a presence in the UK- it’s first footing in the world. Bringing our ingenious Food & Drink PR experience to the table should be no problem, hence the reason we received the call to action. A fitting new arrival here on Quay Street, given the change in seasons, watch this space for more news in the coming weeks as the campaign gets fully underway.
In addition to this, as you probably noticed, there have been huge changes taking place behind the scenes of smokinggunpr.co.uk. These have now finally been unveiled in the shape of our new all-singing, all-dancing website- so take a look at what we’ve done with the place whilst you’re here. And those of you reading this that aren’t working with us yet, why not test our mettle with the “72 Hour Ingeniousness Challenge????
Aside from additions and alterations, this month our MD Rick Guttridge was also busy preparing for his speech at the Fresh PR Awards 10th Anniversary ‘Freshstival’, held last week, where he gave a presentation on the best campaigns from the last ten years, and predictions for the future. If you have any thoughts on either of those please feel free to share them below. All of which just about wraps up this month’s wrap, so we’ll leave it at that and see you in October.

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