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You heard it here first. Whether it’s the latest social media trend or headline-grabbing industry data, we’re all about sharing the knowledge.

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Marketing News

PR News

Social Media

Vlogger advertising and promotion- where do you draw the line?

Rules, regulations, guidelines. Irrespective of your industry- whether you make a living from award-winning public relations like us, or sell shares to investors in The City- we all have to work within the legal framework set out by whatever regulating body looks after our particular field. But what about when those defining directives aren’t made … Continued
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Our News

The Blagger's Blog

The Blagger's Blog 21st November 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “So when one thought goes into your mind, it’s not just one thought, it has to bounce off both hemispheres of the brain. When you’re thinking about something happy, you’re thinking about something sad. When you think about an … Continued
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Our News

PR News

Smoking Gun strikes gold again at CIPR PRide NW awards

  The Smoking Gun team stepped out in style last night at the CIPR PRide NW awards, the largest public relations and marketing awards in the region, held at Manchester’s prestigious Midland Hotel, resplendant with a Great Gatsby theme. Once again the competition was fierce, entries were at the highest ever level with over 1,100 … Continued
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PR News

Social Media

PR agency news: Regionals vs Facebook (and Google, and the rest)

To paraphrase Jon Bon Jovi’s ad-libbing during his band’s 1995 rendition of Keep The Faith at Wembley Stadium; It’s a jungle out there, baby, let’s stick together and watch each other’s backs, instead of only watching our own. Anyone working for, or working with a public relations agency, will know only too well that the media … Continued
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The Blagger's Blog 14th November 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “We could raise the rating if Twitter broadens its revenue sources through international expansion and new product launches, maintains its market position, continues to improve its profitability, and achieves positive and sustained discretionary cash flow in excess of $100 million … Continued
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Marketing News

PR News

Social Media

5 ways to avoid social media automation damaging your brand

You don’t have to be an award-winning public relations agency to realise that the digital world- when it comes to promoting a company, product or service- is highly demanding. It is, highly demanding. In the modern age firms are now expected to act like PRs have been since the invention of the mobile phone. Whilst organisations don’t … Continued
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Our News

Are online petitions worth the webpage they appear on?

Much as we loathe focusing on the same subject over and over again for our blog, the ongoing debate concerning Vine and ITV’s king of misogyny, Dapper Laughs, continues to raise questions we have long been asking. As such forgive us our trespasses, but we’re about to post another one. The star of Dapper Laughs, a … Continued
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7 TIPS TO BOOST YOUR PR, FAST

It’s a fast moving sector and we know that for many in-house marketers and PR professionals, staying on top of the latest techniques and trends can be tricky. To help out you busy executives, we’ve pulled together some quick fire and easy to implement tips to keep your PR flying high and ensuring you’re getting … Continued
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Our News

How to be super famous and loved just by being you…

@johnlewis or is it… Father of four and computer science educator John from Virgina has been put to the test once again this week with the launch of the new John Lewis TV ad. The poor but admirable guy gets bombarded every year with endless tweets, compliments and even abuse because John is no ordinary … Continued
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Marketing News

Media News

PR News

Social Media

The Blagger's Blog

The Blagger's Blog 7th November 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “I’m not sure that the task of journalism has changed that much: we still send journalists to unearth stories and break news. But Twitter is our competition, and we have faced up to that reality,” Matt McAllester, Europe editor for … Continued
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Media News

PR News

Social Media

Public awareness campaigns: Sexual harassment on Twitter

A Twitter spat broke out this week between a writer for UsVsTh3m and the star of ITV’s controversial comedy, Dapper Laughs, which we discovered over breakfast this morning and ties in with our post yesterday regarding public awareness campaigns about sexual harassment. Allow us to divulge if you don’t know the score already. Put simply, Dapper … Continued
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PR News

One we made earlier – Cat calls and public awareness campaigns

When the ice bucket challenge began to thaw amid accusations of charities either ‘borrowing without permission’ or stealing the idea from one another, it brought an ongoing argument in the creative industries to the fore. Just who owns what when it comes to big ideas, and how far should intellectual property really go? The jury … Continued
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Media News

PR News

The Blagger's Blog

The Blagger's Blog 31st October 2014

A weekly roundup of media news and talking points, sans effort   Thought for the Week  “Everyone should be able to enjoy Halloween but I urge all retailers to behave more responsibly – don’t demonise mental illness.” Norman Lamb, Liberal Democrat care and support minister, commenting on retailers stocking ‘psycho’, ‘schizo’, and ‘freak’ costumes a … Continued
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