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Public Relations
B2B PR case study: Putting in a Good Day’s work for Robertson Cooper
SGPR was tasked by business psychology and wellbeing experts Robertson Cooper and its Good Day At Work brand to promote their Conversation event to potential industry attendees through a national media campaign. The Good Day At Work Conversation is Robertson Cooper’s signature calendar date. Held annually, the idea is to bring together leading practitioners from … Continued
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Our News
April 2017 in the Smoking Gun study
§ Whilst most were spitting feathers at the thought of another vote, and our hometown of Manchester began preparations for its new elected mayor, here at Smoking Gun we had other things to think about. Namely owning Easter and bossing National Sleep Month for two of our clients, hiring hot new talent, and welcoming another … Continued
The Blagger's Blog
Blagger's Blog- The snap election special
The Blagger’s Blog – a weekly roundup of media news, sans effort Quote of the week “Hitler promised not to invade Czechoslovakia, Jeremy. Welcome to the real world.” Peep Show’s Mark Corrigan, quoted by @thatgirlkath on Twitter, subsequently retweeted over 10,000 times, in reference to Theresa May’s decision to hold a snap general election in … Continued
Advertising
Online advertising: If you're buying on YouTube and Facebook, read this
Online advertising- not worth the paper it’s printed on. Or so say dissenting voices everywhere from printed media to the ad industry itself. For years the argument has been that banners and pop ups on websites are not as valuable or effective as placing a half or full page in a magazine or newspaper. The … Continued
Marketing
Destination marketing: This 80-second video explains why we love Manchester
‘Oh Manchester, so much to answer for’. So said Morrissey, one of the region’s most controversial spokespeople, in The Smiths’ track Suffer Little Children. Now a new ultra-short film is backing up the claim, and doing a fine job in destination marketing.
The Blagger's Blog
Blagger's Blog- Ukip 'borrows' green design, BK sold a whopper, and everyone loves Easter
The Blagger’s Blog – a weekly roundup of media news, sans effort Quote of the week “In this case the only difference between our leaflets and Ukip’s is that the Green Party ones contain sensible policies.”
Our News
Travel PR
Crisis management and travel PR: Where now for United?
In recent weeks the Smoking Gun PR blog has had plenty of travel PR content. Maybe it’s the time of year, with many Britons who haven’t done so well in advance now scrambling to get their summer holiday plans in firmly in place. Perhaps it’s the ABTA Crisis Management Communications seminar we’re sponsoring in Manchester next month.
Travel PR
ABTA’s Crisis Management Communications seminar : If a crisis happened tomorrow are you prepared?
Words: Isabel O’Riordan, Marketing Manager, ABTA If a crisis happened tomorrow are you prepared? Do you have an effective strategy to manage the media and keep key stakeholders up to date?
The Blagger's Blog
Blagger's Blog- Bon Jovi's voice, Cuba's green boom, angry Aussie journalists
The Blagger’s Blog – a weekly roundup of media news, sans effort Quote of the week “I’m singing like sh!* tonight…”
Digital marketing
Our News
PR News
Social Media
Top 5 April Fools’ PR Stunts
April Fools’ Day PR stunts. Some might say they’re like Marmite and here at Smoking Gun, we have a pretty divided opinion within the team on whether they’re fortuitous for brands or simply a waste of time. To help us decide, we’ve decided to do a quick round up of the top 5 April Fools’ … Continued
The Blagger's Blog
Blagger's Blog- Au revoir EU, HSBC trans accounts, homophobic theme park fail
The Blagger’s Blog – a weekly roundup of media news, sans effort Quote of the week “We already miss you. Thank you and goodbye.”
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