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You heard it here first. Whether it’s the latest social media trend or headline-grabbing industry data, we’re all about sharing the knowledge.

First things first – one lump or two? However you like your news, we’ll deliver it to you in a digestible format. Keep your eye on our expert speakers at industry events, or flick through our blog for useful hints and tips.

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Our News

Perks of Placement Year

As a Sheffield Hallam University student studying Public Relations, I was faced with a choice in my second year that many students have to consider; to go on placement, or not to go on placement. Taking a year out to do placement means graduating a year after all of your friends, potentially having to live … Continued
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The Blagger's Blog

Blagger's Blog: Snapchat linked to mental health issues, Facebook censors journalist, Microsoft AR

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Our News

ABTA Crisis Communications Event

Smoking Gun PR sponsored the ABTA Crisis Management Communications event at The Midland Hotel on Wednesday. The event gave practical guidance and advice to help delegates plan and update their crisis communications strategy. The interactive and skills based seminar provided people with insights, tips, techniques and case studies all tailored for the travel industry Our … Continued
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Content marketing

Digital PR agency tips: 5 steps to better web copywriting

Everyone is a writer these days, or so the saying goes. But if that’s true how come so many domains are filled with the kind of words that make you weep for the English language? Let’s consider what it takes to actually get your copy read.
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Magazines

PR agency news: Wasted Talent, The Face, and global niche publishing

We wouldn’t be the only PR agency in Manchester, nor the only PR agency in the UK, to understand that press industry headlines are frequently rather negative. Staff redundancies, title closures, the decline of sub editors on major newspapers and websites. As such it’s nice to hear of some good news coming from the journalistic sector. … Continued
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Social Media

Social media agency: Snapchat adds World Lenses, but is it enough?

As all social media agencies will know, throughout history there have been many hard-fought battles in this area of online, and plenty of resulting casualties. MySpace, Vine, even Twitter have all managed to come out on the bottom of their fight to make enough cash to fund their existence, the latter still being a firm favourite with … Continued
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The Blagger's Blog

Blagger's Blog- Electorate evac, what if cows were people, hotels by the minute

  Weekly High PETA has done it again with another great advert designed to raise awareness at just how bad many animals are treated, this time looking at the milk industry. Switching cows for humans, it makes a stark and alarming point that will have you on soya and almond alternatives before you can say ‘big shop’. … Continued
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Marketing

Product, package, and FMCG PR: Has Dove bottled Real Beauty?

If you’ve been keeping an eye on the Fast Moving Consumer Goods (FMCG) shelves recently, there’s a very good chance one size-related change won’t have passed by unnoticed. Let’s get one thing clear, though, before we get into the nitty gritty of this particular blog post. Dove’s Real Beauty campaign is one of the longest-running public-brand … Continued
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The Blagger's Blog

Blagger's Blog- Blank cheques, sounds of war, everything on Fyre

Weekly High Although this advert isn’t new, it’s new to us (originally unveiled back in April). The David Lynch Foundation offers a startling portrait of life after war for veterans, told through battlefield sounds. Or not, as the case may be. Powerful, impressive.   Weekly Low This week’s lowpoint has wider connotations for our industry … Continued
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Public Relations

Event PR (gone wrong): Learnings from Fyre Festival

It was supposed to be one of the world’s most exclusive and luxurious boutique music events, with rapper Jah Rule at the helm. The reality was some dry white bread with a slice of reformed cheese and aneamic-looking salad shoved in a polystyrene carton, chaos, cancellations, and punters stranded on a private island. OK, so … Continued
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The Blagger's Blog

Blagger’s Blog – Death, extinction, immortality, and why nobody is that different

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Rick's Rambles

The inevitable death of punk: Brands can’t be pirates forever

From challenger companies to rebel firms, edgy start ups to industry disruptors, for more than a decade now we’ve been told the most exciting businesses are those rejecting mainstream thinking, and striving to be rule-breakers. But I say their days are numbered from the start. Those who disagree should probably take one look at the … Continued
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Newsletter

Technology

Everything you ever wanted to know about Fintech, but were too afraid to ask the banks

The words ‘finance’ and ‘challenger’ rarely go together- unless we’re talking The Bank of Dave; that guy from Burnley who took it upon himself to offer loans to businesses and individuals in a bid to show major lenders were out of touch with the modern world. In reality, though, this assumption is no longer the … Continued
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    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…