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Influencer marketing

Has the influencer marketing ship sailed?

The brick and mortar business interests of two prominent social media-ites have hit very rocky times, leading to bankruptcy and closures. You might wonder how, if they can’t get people through the doors of their own stores, any brand could consider investing in influencer marketing,

Measurement And Evaluation

How to drive leads and sales using PR measurement metrics

It’s one of the most common misunderstandings of public relations in the 21st Century. Too many businesses, and people, still have the ageing attitude that PR is solely about brand awareness, but this simply isn’t true.

Public Relations

PR agency vs in-house comms: Do brands need some perspective?

You could be a leading PR agency in Manchester, London, or another major city-player in the media game, with a stellar track record packed with public relations awards and top campaign results. Even then, the biggest battle is often proving why companies should outsource their comms.

Newsletter

Our News

February 2018 in the Smoking Gun study

You wouldn’t think it had been the shortest month of the year, what with the amount of work coming out of this Manchester comms agency of late. Allow us to digress.    First up, we’re delighted to have received a new PR agency brief from Little Sports Coaching, with the client calling on our expertise … Continued

Advertising

Newsletter

Advertising ethics: Is Unilever starting the media’s own #metoo?

Offensive content has been the bane of brands on social networks for some time, but now one of the biggest ad spenders is fighting back.
Event PR Case Study Loneliness

Case files

PR & Comms

Social Media & Marketing

Event PR: Tackling loneliness with The Oddfellows Society

Social isolation is a growing problem in the UK, particularly amongst our ageing population. This means helping people come together has never been more important. When a client specialising in tackling loneliness approached us for a pre-Christmas event PR campaign, we were happy to lend a hand.

Blog

Social Media & Marketing

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Blog

Social Media & Marketing

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Blog

Social Media & Marketing

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Newsletter

Social Media

Shared controversy: 5 moments social networks really p!ss@d people off

Socmedia has been causing a scene since inception. Brand wildfires, hacked elections, cyberbullying, frontline reporting; it’s all going off, but what about when the social networks themselves have caused anger and outrage?

Newsletter

Rick's Rambles

2018 must deliver consistent business ethics

They say be careful what you wish for. I’d say be incredibly cautious about who you choose to work with.

Digital marketing

Too much time online? Leave digital to the pros

When Nokia announced plans to resurrect its iconic 3310 mobile in February last year everyone over the age of 30 thought; ‘amazing, Snake!’ But this is just one example staff at our agency have noticed where tech companies, industry analysts, and, most significantly, doctors are trying to get people to unplug from the online world more frequently. Health aside, drafting in … Continued

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