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PR News

PR successes and gaffes: 2015

It has been an overwhelmingly good year here on Bridge Street, make no mistake, with Smoking Gun PR achieving big things for its clients. And we’re not the only ones to have made waves amongst the public and press alike.

Social Media

12 months in social media and mobile

Finally it has arrived… what follows is a succinct analysis of the state of social media and mobile as we say goodbye to 2015, offering plenty of insights into our behaviour online.

Media News

Our News

Media corrections to remember from 2015

Even the most respected publications get things wrong sometimes. Whether the mistake is down to facts, or simply punctuation leading to misinformation, once the  smoke clears we can all have a good laugh about it. As is the case in the following instances. Enjoy.

Marketing News

Copywriting Wars- The Force Awakens (or, what you need to know about words)

Last night in London the red carpet was rolled out to welcome the likes of Carrie Fisher and Carrie Fisher’s bulldog for the UK premiere of what may or may not prove to be the biggest cinematic release in the history of mankind, galaxies far away and close to home, and cinematic releases. But we … Continued

PR News

Award winning PR thoughts: When eras end, and what brands should do

Our News

The Blagger's Blog

The Blagger's Blog 11th December 2015

A weekly roundup of media news, sans effort

Marketing News

Content for business, Tina O'Brien, Guillotine Mack and celebrity culture

Far be it from us, as an award-winning Manchester PR firm, to wade in on matters that don’t directly impact on our office, but recent events in our fair city have inspired a few thoughts we figured could be worth sharing (and re-sharing).

Our News

Content trend predictions for 2016

A trend – a general direction of which something is developing and changing. Now the question is, do we follow it, or do we make it? 2015 has been a year of pithy vlogs, garish but funny videos and user generated content. Brands have been digging deep into what we as consumers think and feel, … Continued

The Blagger's Blog

The Blagger's Blog 27th November 2015

A weekly roundup of media news, sans effort Quote of the week “Anyone who lives within their means suffers from a lack of imagination.” Oscar Wilde, which seemed fitting to re-appropriate for Black Friday- today. Weekly High In keeping with the above quote, we couldn’t help but laugh out loud (yep, massive LOLs) at this … Continued

Our News

Native advertising, explained

It has been one of the biggest buzz phrases of 2015, albeit its roots can be traced back much further. Nevertheless, we’re only too aware that many Smoking Gun clients and readers of our blog may still be unsure as to what it means, and, more importantly, how it can be exploited. Without putting too … Continued

Our News

A very digital Christmas to you, too

A couple of years ago we posted a blog entitled ‘Release the hounds’. It focused on the onslaught of seasonal commercials, and despite the fact everyone here on Bridge Street loves festive fun, the headline is pretty fitting. Even if we do say so ourselves. November brings with it plenty of things- from fireworks and … Continued

Rick's Rambles

Two girls walk into a jungle: Sexism, airbrushing and the loss of make-up

This year has seen significant press attention placed on gender equality. Following the cyber attack on Sony in May, releasing details of pay for both male and female actors, stars from Amanda Seyfried and Sandra Bullock to George Clooney have spoken out about the need to address the imbalance. Behind the scenes in the media, … Continued

Marketing News

Emojis and marketing: The future of digital talk or pointless smilies?

You see them here, you see them there. In fact, you see them everywhere. But are all those iconic yellow faces, pictures of cakes and cats really anything more than just a bit of fun? Do emojis and marketing really go together like peas and carrots? If you ask drinks monolith Coca Cola, the answer … Continued

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