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You heard it here first. Whether it’s the latest social media trend or headline-grabbing industry data, we’re all about sharing the knowledge.
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The Blagger's Blog
Blagger's Blog- Glastonbury void, What Is The City, Grenfell media, social day
Newsletter
Rick's Rambles
Preparation is only half the PR battle: The public want honesty, not just personality
Social Media
Facebook and Twitter cheat sheet 2017
Looking for more advice on PR, social media, and marketing? Why not get in contact or submit a brief to inject a little ingeniousness into your brand.
Advertising
Newsletter
Gender divides: 8 incredibly sexist ads from this century
According to a new study, Unpacking Gender Bias in Advertising, gender equality is still a pipe dream in commercial media. Females appear 50% less frequently in screen adverts compared with their male counterparts, with 25% of all ads involved in the study featuring no women whatsoever, compared with just 5% that ignore men altogether. The … Continued
Newsletter
Social Media
A tale of three platforms: Snapchat v Instagram v Facebook Stories
Here at Smoking Gun PR we’ve long been advocates of spinning compelling yarns in a bid to bring in more public support for your brand. As such we’re delighted to see that telling tales has never been easier, or more on trend than it is right now. The current battle for narratives started with Snapchat … Continued
Newsletter
Our News
June 2017 in the Smoking Gun study
It has been a month of incredible highs and, well, even more highs here on Bridge Street. We found ourselves top of the class when it comes to industry measurement, launched a new initiative designed to help tomorrow’s PR stars, welcomed another new staff member, secured sell out coverage, and still had time to enjoy … Continued
Broadcast
The revolution is being televised: Social media, broadcast, and VoD
Reports are currently circulating about Facebook’s efforts to get involved in the world of television, building on its already established credentials as a broadcast hub.
The Blagger's Blog
Blagger's Blog- Boris bungles, Apple's app-free world, social extremism
Weekly High https://m.youtube.com/watch?v=D1pyllr86Bk Apple has put together a new video which asks the question ‘What would the world be like without apps?’ Granted, it may not be the biggest quandary facing us right now, but it’s a fine piece of work nonetheless. Take a look. Weekly Low With extremism on all sides a major … Continued
Content marketing
Digital marketing agency: 5 steps to a better brand content strategy
Let’s face it, you don’t have to be an award-winning digital marketing agency to understand that all brands need content to push out online. From GIFs to blog posts, videos to social surveys, without content there’s every chance a company will find itself out in the cold when it comes to public attention. There’s a … Continued
The Blagger's Blog
Blagger's Blog – Fake news in elections, fostering children, and political failure
Weekly High Kleenex at the ready, in the last seven days despite some stiff (and controversial competition- check the 10 Years of PornHub clip doing the rounds online) this advert promoting fostering, produced for the Norwegian Directorate for Children, Youth, and Family Affairs, managed to top our list of must-sees. We shouldn’t need to … Continued
Public Relations
PR experts and #GE2017: How the election result happened in public relations speak
Just seven days ago the country looked rather different to what we see today, politically at least. The 24-hours before the snap General Election called by Theresa May’s Conservative Party was defined by last-ditch attempts by all concerned to win over the electorate- from mud-slinging and character assassinations to door-knocking and social sharing, it seemed … Continued
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