Skip to content
Smoking Gun PR
Talk to us

resources & news

You heard it here first. Whether it’s the latest social media trend or headline-grabbing industry data, we’re all about sharing the knowledge.

First things first – one lump or two? However you like your news, we’ll deliver it to you in a digestible format. Keep your eye on our expert speakers at industry events, or flick through our blog for useful hints and tips.

And don’t forget, we always like to explore new topics – so if you’re looking for inspiration and insights, get in touch.

You can also click below to subscribe to our Smoke Signals newsletter on LinkedIn.

Subscribe on LinkedIn
Brand Crises

Brand crisis can be beneficial later, says Coke

Food and drink PR, marketing and advertising has been defined by one concept in 2019. Carlsberg’s rebrand has shown it’s vital to come clean and be honest in the face of a potential brand crisis.
Learn more

The Blagger's Blog

Blagger's Blog— Jeremy Kyle, GoodBagels, WhatsApp hack

“In light of the tepid reception of Season 8 of #GameofThrones, I think delaying the announcement of Benioff & Weiss’ involvement with Star Wars would have been smart.” @AndyBeau via Twitter, offering some advice to movie marketers who just confirmed that David Benioff and D.B. Weiss— best known as the pair behind Game of Thrones— will … Continued
Learn more
Influencer marketing

Influencer marketing

Is influencer marketing becoming safer for brands?

Fresh news from camp Instagram suggests more protection from influencer marketing fraud may be en route.
Learn more
The Value of Twitter for a PR

Blog

Can your public relations agency use Twitter smarter?

The value of Twitter seems self-explanatory, but the question is how can we further use it to our advantage?
Learn more

Social Media & Digital

Social media content experts shouldn't do these things

It’s one of digital marketing’s holiest grails. What constitutes effective social media content? Any social media experts, and increasingly their clients, knows the public is becoming increasingly fatigued by branded online content. So what’s the secret? The secret to great social media content is there is no secret, as all social media content experts know … Continued
Learn more

The Blagger's Blog

Blagger’s Blog— Royal baby, red beers and racism

Smoking Gun’s weekly roundup of media and comms news— with Carlsberg getting LIverpool’s beers in, royal babies getting born and Facebook getting too big.
Learn more

newspapers

A Manchester PR agency's dream: Byline Times is a new UK paper with big ambitions

Every Manchester PR agency should welcome the arrival of new media, especially in print. Following the launch, we take a closer look at Byline Times.
Learn more

The Blagger's Blog

Blagger's Blog— RIP Chewy, Coca Cola uses synaesthesia, Ancestry lacks history lesson

Each week Smoking Gun PR rounds up the biggest media, social, marketing, PR and advertising news. This time with Chewbacca, Coke and failed campaigns.
Learn more

newspapers

This Manchester PR agency has a question: Are newspapers being overlooked?

Staff from this Manchester PR agency went to a PRCA event to meet prominent journalists, and had one question. Has print really fallen out of favour?
Learn more
Podcasts for PR and marketing

Content marketing

Newsletter

5 branded podcasts for PR and marketing you need to hear

From Harrods to McDonald's, we run through some of the best examples of brands using podcasts for PR and marketing purposes.
Learn more
Marketing agency demographics

Marketing

Newsletter

Smart audiences and tribes: Mapping new marketing agency demographics

Big businesses are rejecting the old population segments in favour of new, more complex demographics. Here's what every marketing agency needs to know.
Learn more
Snapchat for influencer marketing

Influencer marketing

Newsletter

How to use Snapchat for influencer marketing

Snapchat for influencer marketing may not be the most obvious concept, but it can work wonders amongst a certain demographic. Here's what you need to know.
Learn more
PR agency

Newsletter

Rick's Rambles

PR agency thoughts: Did Earth Day say more about hypocrisy than brands saving the world?

From porn sites to big tech and fast fashion, should we welcome climate advocates irrespective of individual records or call companies out for double standards? PR agency food for thought.
Learn more

Sign up for our
ingenious newsletters

Fill in the form to receive our ingenious newsletters packed full of industry insights, practical tips and just a little of our own news.

    Smoking Gun's experts share key stories shaping PR, social media, marketing and media.

    Subscribe on LinkedIn

    Our Awards

    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…