A weekly roundup of media news, sans effort
Quote of the week
“I can go shopping in the great shopping centre of the world, Holloway Road N7, and he’s stuck with Bond Street.??? Jeremy Corbyn, digging at David Cameron in response to the latter’s comments regarding the Labour Party leader’s appearance during Prime Minister’s Questions earlier this week.
Weekly High
What does everybody think of our re-brand ahead of the Oscars? #LEODEON pic.twitter.com/twoRd92Shg
— ODEON (@ODEONCinemas) February 23, 2016
It’s the Academy Awards on Sunday over in Tinsel Town, and whilst nobody really wants to watch the live broadcast (it’s on very late in the UK due to time difference, and is pretty boring) it seems everyone who knows something about film want Leonardo DiCaprio to bag an Oscar for The Revenant, partly because of his great performance but also due to the fact he hasn’t won before (despite being in some Grade A movies). To show support, Odeon Leicester Square decided to go for a rebrand. Take a look.
Weekly Low
We’re in Australia this week, Melbourne to be exact, where a Ballarat Gold Bus smashed into a light rail bridge, resulting in terrified passengers and thankfully only cuts and bruises (although ten people were taken to hospital for observation). Not great for customer satisfaction, what makes matters worse is that shortly after the accident a ‘specialist’ turned up to tape over the branding on the side of the vehicle in an attempt to, quite literally, cover up the firm’s association with resulting news images. We would strongly advise against ever following suit.
Stories To Keep An Eye On
Steven Gerrard is set to become the new football columnist at The Telegraph newspaper.
Just in case you missed it