Skip to content

The Blagger's Blog 18th May 2012

A weekly roundup of talking points, sans effort

Worth the paper it’s printed on?

Last week’s light news success stories included…
…Amanda Holden keeping her place as judge on Britain’s Got Talent, which 60 stories reported on, in contrast a suspected suicide bombing in Damascus killed 55, injured 40, but made it into just 22 articles…
…Rihanna wearing a leg-revealing dress, appearing in 73 stories as a result, whereas the gang of nine Rochdale men jailed for sexually exploiting young girls featured in 65…
…Ashleigh Butler and his dog, Pudsey, who appeared on Britain’s Got Talent, and subsequently made 59 headlines, whilst Israel’s PM, Benjamin Netanyahu, cancelled plans for an early election following the forming of a government with the Kadima party, and just 25 stories reported on the situation.
(Source: Journalisted)

Weekly high

Land Rovers are hard wearing and tough. Inspired by this the company’s UAE arm decided to send out survival packs to 5,000 existing customers, detailing all manner of animals, plants, and the topography of the Arabian Desert. The book came bound in reflective metal (which people can use to cook or attract attention), and when eaten has roughly the nutritional value of a cheeseburger. Genius.

Weekly low

Nike decided to promote Manchester United’s heritage to celebrate the club’s new kit launch. Unfortunately the athletic giant mistook a photograph of nearby Oldham town centre, and not the UK’s second city- giving more fuel to the argument that the Reds aren’t really a Manchester team at all (what with their international fan base and Trafford stadium). Oops.

Last week according to Twitter

From May 5th-11th the following trends were Twitter’s most popular…

I Believe I Can Fly

I Want You Back

Happy Cinco De Mayo

Happy Jonas Day

Maurice Sendak

May the Fourth

Beastie Boys

Mariano Rivera


Vidal Sassoon

A little like stepping back in time this week’s trends see two 90s number ones hit the first and second spot, though we’re not sure why. On top of that RIP legendary fallen Beastie Boy Adam Yauch who died recently, whilst Happy Cinco De Mayo and Happy May 5th prove that Mexicans really do love that particular day, reputedly their ‘drunkest holiday’.
From May 5th-11th the following brands were Twitter’s most popular…


Good Vibrations

2K Games’ BioShock Infinite

Bethesda Softwork’s Wolfenstein 3D


From May 5th-11th the following Memes were Twitter’s most popular…

If I Had A Gun

I Need You Now

I Should’ve Kissed You

I Dnt Need A Lot


If there is a success story, blunder, or tweeting town you’d like to see included email [email protected]or tweet using #blaggersblog. Happy Friday!

Sign up for our
ingenious newsletters

Fill in the form to receive our ingenious newsletters packed full of industry insights, practical tips and just a little of our own news.

    Our Awards

    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…