A weekly roundup of media news and talking points, sans effort
Quote of the week
“The days are long gone when we could afford to be a paper of record and dutifully report everything that happened on our patch.” A memo issued by Trinity Mirror, the UK’s largest regional newspaper publisher, regarding its titles in the Midlands.
Weekly High
To be honest, this would probably be our weekly high even if Universal Pictures hadn’t bothered unleashing a swathe of dinosaurs on Waterloo Station in London to promote the studio’s latest blockbuster… yep, Jurassic World opens across the UK tomorrow. Biggest thing to hit big screens this year? Probably. Best theme tune of all time? Definitely.
https://www.youtube.com/watch?v=c9q11Nm0vVU
Weekly Low
Oh dear, Huawei. The Chinese tech giant has been making huge inroads within international markets, but last Friday made a huge PR blunder after a group of foreign journalists, on a state-sponsored tour, were instructed not to mention the brand name, the name of the guide leading the press junket, or anything about their time in the corporations Shanghai research and development campus. This doesn’t look good at all, guys.
Stories To Keep An Eye On
Just in case you missed it
In addition to showcasing its new music streaming service, details have also been emerging about the latest Apple mobile operating system, which arrives later this year. Here’s why iOS9 could be good for your public relations.