@johnlewis or is it…
Father of four and computer science educator John from Virgina has been put to the test once again this week with the launch of the new John Lewis TV ad. The poor but admirable guy gets bombarded every year with endless tweets, compliments and even abuse because John is no ordinary man, no no.. HE IS @JohnLewis
Handling social media like a KING here are our favourite John Lewis saves the real John Lewis Retail’s ass

His emotional side 

His endless banter

So overwhelmed

Down with the kids