In many people’s minds social media for business is all about Twitter and Facebook. Of course those are the ‘big two’ if you will, but the world of online networking has many more strings to its bow.
Foursquare is a location based social network that opened up shop in 2009, and has been used by brands, promoters, and retailers since then to offer customers discounts and deals, in turn building up a loyal following. As this video explains, all you need is a bricks and mortar business, and an internet connection, so if this isn’t on your radar already take a look at the clip below, and then put the advice into practice. Thanks to Howcast for putting it together.