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Please sir, can I have some more porridge? Britons fall back in love with the oat based power breakfast to help them achieve success in life 

If you want to be successful in life, you need to eat humble porridge oats. Thats the findings of research looking into the nation’s breakfast eating habits by agency Smoking Gun’s specialist Food PR team . World famous names from the very top of their industries who are placed under constant strain and need energy to maintain their success are all porridge fans. These range from leaders such as Barrack Obama through to model Kate Moss, with many other in-between. We’ve long been told that breakfast is the most important meal of the day, providing energy to kick start our day’s activities. Despite this, worrying statistics show that one in seven people miss breakfast five times a week due to their busy schedules*, with half of Brits admitting their energy levels are hit if they skip breakfast. Many experts also argue that skipping breakfast actually leads to weight gain and other health issues to boot. So the smart choice is to start the day with a healthy choice and we discovered that there really is only one winner in the battle of the breakfasts. Oats are rolling all over cereals and leaving toast quaking in its rack. Find out more about our discoveries into the super hero status of porridge in our infographic:

Please include attribution to Smoking Gun PR with this graphic.


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