This week’s infographic explains what Geo-Marketing is and why it matters. At Smoking Gun PR we always use a variety of social media channels and tools to target specific audiences for clients, whether that’s by setting up locations on FourSquare and leaving tips for people to pick up on, or creating bespoke Facebook adverts aimed at different regions- a practice perfectly visualised below.

A big thank you to Kissmetrics for creating this week’s infographic