Quote of the Week
Weekly High
Petit Bateau’s new advert has all the right ingredients for back to school week- Plastic Bertrand on the soundtrack, a hectic montage showing just how much strain children put their clothes (and parents) under, and one clear message- this brand’s clothing won’t give up at the first sign of an inbound seven-year-old.
Weekly Low
Multinational PR giant Bell Pottinger is expected to go into administration on Monday, with hundreds of jobs on the line if a buyer is not found. The struggling agency is caught up in controversy surrounding its involvement in stirring up South African racial tensions, and the founder, Lord Bell, appeared on Newsnight to answer questions this week. A brutal grilling, this is a major blow to the reputation of the comms sector, and to make matters even more painful he forgot to turn his phone off.
Need to know
- Facebook has topped the list of the UK’s most recommended employers, compiled by recruitment specialist Glassdoor.
- A new Augmented Reality app allows you to preview a 3D version of any dish on the menu of a restaurant using the technology, which has been named Kabaq.
- Vodafone is launching a new sub brand, Voxi, specifically aimed at under-25s, but denies ‘stereotyping millennials’.
Just in case you missed us
The Blagger’s Blog is Smoking Gun PR’s weekly roundup of media news, sans effort
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