The Blagger’s Blog – a weekly roundup of media news, sans effort
Quote of the week
“Top man, top man, top man.”
Looking for more advice on PR, social media, and marketing? Why not get in contact or submit a brief to inject a little ingeniousness into your brand.
Stormzy interrupting an interview with Bradley Walsh on the red carpet before the Brits this week to big up the man behind the UK’s fastest selling debut album of 2016.
Weekly high
Acclaimed British, and Bolton-born director Danny Boyle is spearheading a new £30million film school at Manchester Metropolitan University, a seat of learning we’ve had plenty of involvement with over the year, helping to cement our hometown’s status as one of Europe’s leading media hubs and offer the next generation of talent first class facilities.
Weekly low
We’ve said it until blue in the face, but looks like we’ll be saying it again. And again. And again. Cadbury’s recent misadventure in social media campaigning is a prime example of a company not understanding the views of its audience; the chocolate giant asked Twitter if it ‘liked a #classic or #modern hit.’ Above is a screenshot exemplifying the types of response received. #PRFail.
Need to know
Online companies are now the biggest spenders when it comes to UK TV advertising.
Just in case you missed us
This week we put our thinking caps on as PR experts and delved into what the new Facebook Journalism Project really means for the network, brands, and the media.
Looking for more advice on PR, social media, and marketing? Why not get in contact or submit a brief to inject a little ingeniousness into your brand.