A weekly roundup of media news and talking points, sans effort
Quote of the week
“While I sympathise with One Direction fans, I hardly think this qualified as compassionate leave.” Employment Law Director Alan Price, of Manchester-based employer advice service Peninsula, commenting on the slew of calls received from bosses asking for advice on giving staff time off to recover from the departure of Zayn Malik from chart topping band One Direction.
Insurance provider Beagle Street caught people’s attention in the capital yesterday after unleashing hundreds of tiny origami beagles, made from £10 notes, onto the streets of London. The stunt apparently took a staggering 120 hours to put together, so full marks for effort and innovative storytelling.
Hashtags can be a great way to turn your brand into a Twitter trend. Or they can massively backfire. Sea World came unstuck this week after launching its #askseaworld campaign, with scores of people taking to the network to deride the company for its alleged mistreatment of animals. Hmmm… did someone say big mistake?
Stories to keep an eye on
Just in case you missed it
Following on from our blog on Meerkat, Twitter has just launched its own live streaming platform, Periscope. Read all about it here.