A weekly roundup of media news and talking points, sans effort

 

Quote of the week

“Alright, so here we are in front of the, uh, elephants. Uh. The cool thing about these guys is that, is that they have really, really, really long, um, trunks, and that’s, that’s cool. And that’s pretty much all there is to say.” Jawed Karim, founder of YouTube, introducing the world’s first YouTube video in April 2005. How far we’ve come. Take a look at the whole thing, here…

 

 Weekly High

OK, so usually we’d choose a cunning marketing campaign, or poignant PR push for our Weekly High. Instead, though, this week we couldn’t resist drawing attention to this rather wonderful Game of Thrones parody, featuring The Muppets, competing in the Game of Chairs. What else did you expect?

 

Weekly Low

In the latest American police controversy, 27-year-old Freddie Gray was arrested in Baltimore and loaded into the back of a van, injured but conscious. He was unloaded unconscious, suffering from a spinal injury and later died in hospital. Another unarmed black man involved in a questionable law enforcement incident, it goes without saying that the Fraternal Order of Police Lodge 3- the city’s own cop union- should have thought twice before describing the resulting protests as ‘a lynch mob’.

 

Stories to keep an eye on

Changes to Google’s search algorithms now mean brands without a ‘mobile first’ or responsive web build strategy will be penalised for redirecting mobile users to a separate site, as what’s being called ‘Mobilegeddon’ kicks in. 

Mail Online, The Guardian, Telegraph and Independent all saw record online readerships in March 2015, according to the latest ABC figures- respectively 200million, 127million, 86million and 54million.

Google has unveiled its own mobile phone price plans in the U.S., taking on giants including AT&T, Verizon, and Sprint, adding yet another arm to its already numerable telecoms offerings.

 

Just in case you missed it

As this week’s Blagger’s Blog Quote of the Week suggests, YouTube has made it to 10 years young. As such we put together a list of five of the best, and five of the worst things about using the network. Take a look here.