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Digital PR Agency

Making Flying Flowers take off


Smoking Gun PR was called in to work on a consumer PR campaign for the relaunch of Flying Flowers, driving national media coverage and backlinks to the company website at a time when the news cycle was focused on a US election and second national UK lockdown amid the coronavirus pandemic.


23 print and digital media hits

The campaign generated 23 print and digital media hits, with 9 national outlets helping deliver a reach of 235million.

Coverage highlights

Coverage highlights included The Sun, The Star, Daily Mirror, House Beautiful, You Magazine and Internet Retailing.

95% of online coverage

offered a backlink to the Flying Flowers website.

Record traffic to the website

at one time, with products selling out in minutes of launch.

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    Our Awards

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