Skip to content

Content Creation Agency

Interflora – Celebrating International Women’s Day


Smoking Gun was asked to create a content marketing campaign for International Women’s Day for Interflora. The objectives were to drive brand awareness and reappraisal – and to build more of an emotional connection with existing and prospective customers.

The content needed to fuel Interflora’s marketing channels including social media and customer email, but also had to live the brand’s purpose of ‘creating beautiful moments for special people’.


Media hits

The campaign 17 pieces of media coverage with links to the website to nominate

300 nominations

Activity drove over 300 nominations for inspirational women


Phenomenal social media reach


video views

Sign up for our
ingenious newsletters

Fill in the form to receive our ingenious newsletters packed full of industry insights, practical tips and just a little of our own news.

    Our Awards

    Why stop at global stardom and incredible sales? When our clients work with us, they get the silverware to boot. We’re not into tooting our own horns, but the awards we’ve won with our clients are too good to miss…