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PR & Reputation Management Company

Bloom & Blossom

objectives

Bloom & Blossom knew it had an excellent product in its Very Hungry Caterpillar Baby Pillow Spray — designed to help little ones sleep soundly. But the brand needed to increase its visibility in a busy market and garner more attention from its target audience. 

results

Blanket national coverage

in 9 high profile titles including The Sun, The Mirror, Metro and Mail Online 

Dozens of backlinks

to Bloom & Blossom homepage and product pages 

5,111,275

Total potential reach from coverage

2 months of sales revenue

in the first 2 days of campaign go-live, with orders from Australia to Brazil 

Selling out in under 2 hours

Client product selling out in under 2 hours on boots.com 

Most engaged

Bloom & Blossom social post of all time 

Near 100% increase

in Google Search prevalence for Bloom & Blossom within 24 hours of coverage appearing

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    Our Awards

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