A weekly roundup of media news and talking points, sans effort

  images-2

Thought for the Week 

“We’re pleased that common sense has prevailed and that a sensible solution has been negotiated following talks with Tony Hall. NUJ members are deeply concerned that the proposed job cuts will have a devastating impact on their ability to produce quality content.” Michelle Stanistreet, NUJ general secretary, commenting on the BBC agreeing to halt voluntary redundancies and external hiring until 2015 following staff threats to strike, which would have impacted on coverage of the Scottish independence referendum.

Weekly High

In a rare site to behold, a Buckingham Palace guard wowed crowds at the end of last month by busting out some grooves in an impressive display of dancemanship. The video has now been viewed by over 1million YouTubers, defining what a viral clip really means, and proving that it’s often the most random content that gets shared the most.

 

Weekly Low

DiGiorno Pizza made a glaring error of judgement in possibly one of the most stupid and disrespectful social media fails we’ve ever been shocked by. The hashtag trend #whyistayed #whyileft- which encourages domestic violence victims to speak out about their experiences- is definitely not the kind of initiative companies should belittle by issuing thoughtless suggestions. See below.
aV5iscreen-shot-2014-09-09-at-15912-pm
 

 

Just in case you missed it…

We’re not sure whether Boris Johnson’s potential to become an MP is sending out a great PR message about what Britain values in politicians. Read exactly why here.

Share Now

Rick Guttridge

Rick Guttridge

Founder and CEO

Rick Guttridge is the Founder and CEO of Smoking Gun, the PR, influencer and social media agency built around a clear belief: communications should not just create noise, but prove measurable business impact. With more than 25 years’ experience in PR, Rick has helped major brands improve visibility, likeability and memorability through ingenious communications across sectors including FMCG, pets, homes and interiors, mother & baby, health and wellbeing, and personal finance.