Infographic: The unique features of elves and dwarves

At Smoking Gun PR we love stories, whether it’s telling them for brands, reading a good book or watching one unfold on either the big or small screen. This week’s infographic looks at one of the agency’s favourite tales – The Hobbit – and the differences between the races involved in it.

 
A big thank you to Yahoo Movies who created the infographic to mark the launch of “The Hobbit: An Unexpected Journey” on DVD and blue ray.

Rick Guttridge

Founder and CEO

Rick Guttridge is the Founder and CEO of Smoking Gun, the PR, influencer and social media agency built around a clear belief: communications should not just create noise, but prove measurable business impact. With more than 25 years’ experience in PR, Rick has helped major brands improve visibility, likeability and memorability through ingenious communications across sectors including FMCG, pets, homes and interiors, mother & baby, health and wellbeing, and personal finance.

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