At Smoking Gun PR we’re all keen users of social media personally as well as professionally. As a result we understand how important a Facebook page can be for a brand. This week’s infographic looks more closely at the relationships between consumers and brand pages.

A hat tip to Lab42 for creating the infographic.

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Rick Guttridge

Rick Guttridge

Founder and CEO

Rick Guttridge is the Founder and CEO of Smoking Gun, the PR, influencer and social media agency built around a clear belief: communications should not just create noise, but prove measurable business impact. With more than 25 years’ experience in PR, Rick has helped major brands improve visibility, likeability and memorability through ingenious communications across sectors including FMCG, pets, homes and interiors, mother & baby, health and wellbeing, and personal finance.