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The Blagger’s Blog – a weekly roundup of media news, sans effort

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Quote of the week

“I’m just saying, be nice to each other.”

Hollywood actor Shia LeBeouf, commenting on his art scheme, He Will Not Divide Us. This week he was arrested on suspicion of assault linked with the political project.

Weekly high

UNICEF has struck viral gold with this latest spot, claiming well over 5million views in its first week of going live to the world. The overall message being that kids are worth protecting, but not every child is lucky enough to have someone looking out for them.

Weekly low

password-sean-spicer-tweets

Sean Spicer, press secretary to U.S. President Donald Trump, may or may not have accidentally tweeted out passwords to one of his accounts. Quickly deleted after posting, people are unsure if it’s to his email, Twitter, Facebook or some other private digital area, but either way it doesn’t exactly suggest much faith in the new administration.

Charlton

Need to know

Donald Trump has decided to close the White House comment line, so the public are now calling his hotels to leave feedback.

Facebook is rolling out physical USB keys for authentication purposes, aimed at people who are wary of vulnerability on the network.

Looking for more advice on PR, social media, and marketing? Why not get in contact or submit a brief to inject a little ingeniousness into your brand.

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Rick Guttridge

Rick Guttridge

Founder and CEO

Rick Guttridge is the Founder and CEO of Smoking Gun, the PR, influencer and social media agency built around a clear belief: communications should not just create noise, but prove measurable business impact. With more than 25 years’ experience in PR, Rick has helped major brands improve visibility, likeability and memorability through ingenious communications across sectors including FMCG, pets, homes and interiors, mother & baby, health and wellbeing, and personal finance.