A weekly roundup of media news and talking points, sans effort

williams
 

Quote of the week

“If anyone has ever compared a new band to Saint Etienne, I’ve been flattered that we might be an influence. Almost always, it has been clear to me that the other group simply has similar influences – I’m not about to call my lawyers and instruct them to sue the Cardigans or Broadcast for bearing a vague resemblance to us.”
Bob Stanley, of Saint Etienne, commenting on the Pharrell Williams-Robin Thicke-Marvin Gaye’s Family law suit that saw the former pair forced to pay $7.4million in damages after a jury ruled that the hit Blurred Lines was copied from Gaye’s 70s smash hit, XXXXXXX
 

 Weekly High

As we announced yesterday, Smoking Gun PR has won Best Consumer Agency at the much-coveted PRMoment Awards in Manchester, which were held at the Hilton on Wednesday night. Top work there then.
16170046174_3d2a134e89_b-1
 
 

Weekly Low

Poor old Ed Miliband. Just as the country starts to forget about the fact he can’t eat a bacon butty like a ‘normal’ he attempts to show him and his wife having a cup of tea in an average, dare it be said Labour (as in for the people) sized kitchen. A poor PR stunt at best, shortly after the picture was publicised people realised this was actually his second kitchen. Oh dear.
 

Stories to keep an eye on

Whilst everyone is talking about whether or not Jeremy Clarkson punched a Top Gear presenter, we’re more interested in reports he is considering quitting the BBC, and the impact of that potentially empty threat, as it brings the old ‘is a celebrity bigger than a brand’ argument to life in full colour. 

More than half of all consumers actively avoid brands that bombard them with marketing messages. So think on before you launch that mobile campaign.

 

Just in case you missed it

This week we’ve been getting to grips with the new Instagram Carousel Ads offering. If you’re not quite sure what that is, or how it can help with your brand marketing, click here.

Share Now

Rick Guttridge

Rick Guttridge

Founder and CEO

Rick Guttridge is the Founder and CEO of Smoking Gun, the PR, influencer and social media agency built around a clear belief: communications should not just create noise, but prove measurable business impact. With more than 25 years’ experience in PR, Rick has helped major brands improve visibility, likeability and memorability through ingenious communications across sectors including FMCG, pets, homes and interiors, mother & baby, health and wellbeing, and personal finance.