A weekly roundup of media news and talking points, sans effort

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Thought for the Week 

I sat at the breakfast table with my male colleague, saying I cannot believe we have all these exciting politicians into key positions and what people are talking about it is what they are wearing, their makeup, how tight their jacket is and what their shoes look like. I think it’s just insulting.” Former cabinet minister Cheryl Gillan discussing the Daily Mail’s ‘Downing Street catwalk’ coverage on Radio 4’s Woman’s Hour.

Weekly High

Unusually for us, this week’s media high point comes from Deputy PM Nick Clegg, whose much re-tweeted comments regarding the outfit he chose to wear to work were aimed squarely at the Daily Mail, which as our Quote of the Week shows, managed to anger most of the country with its fashion-focusssed take on the recent cabinet re-shuffle.
Nick Clegg's tweet

Weekly Low

No stranger to scandal, Nestle hasn’t been doing well in the public eye this week as a result of a new campaign aimed at preventing the company from bullying economically disadvantaged regions into selling it the rights to water sources. Worse still, comments by the firm’s boss made last year, in which he claimed access to water is not a human right, have resurfaced at the centre of the furore. Here are some of his words of wisdom.
https://www.youtube.com/watch?v=SEFL8ElXHaU

Stories to keep an eye on

The Google-owned ‘Big Dog’ robotic mule, the first of its kind, is now in trials for the US Marine Corps. 
Twitter has unveiled a new visualisation tool aimed at helping marketers create real-time content based on ‘everyday moments’. 
 

Just in case you missed it…

The next edition of our PR opportunities blog series is now out, this time round we have examined the potential options for selling in to The Times and Sunday Times.

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Rick Guttridge

Rick Guttridge

Founder and CEO

Rick Guttridge is the Founder and CEO of Smoking Gun, the PR, influencer and social media agency built around a clear belief: communications should not just create noise, but prove measurable business impact. With more than 25 years’ experience in PR, Rick has helped major brands improve visibility, likeability and memorability through ingenious communications across sectors including FMCG, pets, homes and interiors, mother & baby, health and wellbeing, and personal finance.