Following last month’s Travel, Leisure and Tourism (TLT) North conference in Chester, we decided this week’s infographic should look at the impact social media has had upon the travel and hospitality industries.

A hat tip to Four Pillars Hotels for creating the infographic.

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Rick Guttridge

Rick Guttridge

Founder and CEO

Rick Guttridge is the Founder and CEO of Smoking Gun, the PR, influencer and social media agency built around a clear belief: communications should not just create noise, but prove measurable business impact. With more than 25 years’ experience in PR, Rick has helped major brands improve visibility, likeability and memorability through ingenious communications across sectors including FMCG, pets, homes and interiors, mother & baby, health and wellbeing, and personal finance.